Novo's Wegovy Pill Hits 18,410 US Prescriptions in Encouraging Debut Week

Novo Nordisk's Wegovy pill was prescribed 18,410 times in the U.S. in the first full week after its launch in an encouraging start to the oral weight-loss drug race, according to analysts that cited IQVIA data.

Investors are closely watching prescriptions data to see if the Danish drugmaker can press its first-mover advantage against rival Eli Lilly in a competitive weight-loss market.

The pill hit 3,071 U.S. prescriptions in the first four days after its launch on January 5, according to IQVIA data. The firm did not immediately respond to a Reuters request for comment...

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Expana's Weekly Top 10: Stories Making Waves Across Global Markets

Throughout the week, Expana’s team of dedicated journalists connects the industry with the “how” behind market dynamics, providing a comprehensive space for the market-moving stories shaping global headlines.

With so much information to filter through, Expana is connecting the dots with its weekly roundup of the top ten stories making waves — in no particular order.

10. USDA Launches New World Screwworm Grand Challenge

The USDA announced the launch of the New World Screwworm (NWS) Grand Challenge following reports that the flesh-eating parasitic...

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Jan 23 10:45 AM, Expana



ANALYSIS: A Wrap on 2025 US Beef Production

Meat production has trended lower annually since 2022, with 2025 experiencing a 3.4% decrease. Over the past ten years, 2022-2023 marked the only other production decline more severe, at approximately 4%. Throughout the entire year, 2025 was only above 2024 levels on a monthly average basis for January, March, and December. Beyond those months, levels trailed the 2024 levels, with the largest differences being roughly 7.5% in both May and September. The average for 2025 was a beef production level that was 3.2% below that of the year prior.

When analyzing December 2025, beef production exceeded the...

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Jan 23 7:58 AM, Expana


ANALYSIS: US Boneless Rib Market Year-End Review, Volatility Accelerated in 2025

Compared with 2024, the 2025 boneless rib market was defined by greater volatility and more aggressive price swings. Boneless rib values reached a record high of $14.67/lb in mid-September 2025, topping the 2024 peak set in mid-December by roughly 3%. Notably, the 2025 rally peaked well ahead of the traditional year-end holiday buying window, indicating that the market was pricing in forward supply risk and tightening availability rather than reacting solely to immediate seasonal demand. Higher cattle prices and reduction in slaughter prompted buyers to begin securing inventory earlier in the year...

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Jan 23 7:56 AM, Expana


ANALYSIS: Frozen Whole Turkey Prices Fall 10% in Early January Yet Remain Near Record Highs

Over the first couple weeks of January, frozen whole turkey quotations fell by 10% from the end of 2025. This is a much sharper decline than we see with the five-year average or with last year’s figures. However, frozen turkey quotations started the year at the second-highest level of all time, and they maintain that position even with the fall in prices. Moreover, recent input indicates that some stabilization may be starting to surface. If this is the case, it would make this year’s seasonal drop much shorter-lived than is typically seen...

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Jan 23 7:55 AM, Expana


ANALYSIS: Chicken Industry Sets Stage For Potential Production Gains in Q1

The USDA’s Livestock, Dairy, and Poultry Outlook forecast for first-quarter 2026 points to a familiar but increasingly pronounced theme across the protein complex when measured year-over-year against Q1 of ‘25. Total production trends remain uneven across the protein categories, with chicken production expectations remaining on the upswing, while other segments display more restrained or even lower, YOY projections.

Chicken production is firmly in expansion mode. Compared to Q1 last year, the USDA’s broiler production forecast advances on the back of higher chick placements, improving egg sets and placements, rising headcount, and heavier average live weights. Together, these factors are driving a significant YOY increase in...

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Jan 23 7:53 AM, Expana


Zelensky Invites Businesses to Invest in Ukraine as 'End of War Documents' Nearly Ready

Speaking at the World Economic Forum in Davos, Switzerland today (January 22) Ukraine's President, Volodymyr Zelensky, said that "the documents for ending this war" [Russia-Ukraine] are "nearly ready."

"Today's meeting [with US President Donald Trump on the sidelines of the World Economic Forum a few hours earlier] was positive," he added. Zelensky also said the US team will go to Moscow today to continue peace talks.

Addressing business owners in the audience, Zelensky said: "Yes, there is a little risk right now

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Jan 22 10:06 AM, Expana


USDA: Help Protect the USA from African Swine Fever

The U.S. Department of Agriculture’s (USDA) Animal and Plant Health Inspection Service (APHIS) invites U.S. swine producers, small farms, and pig owners to participate in the “I Protect Pigs” Photo Contest as part of this year’s Protect Our Pigs campaign. The campaign, in its fifth year, reinforces steps all pig owners can take to help protect our nation’s swine industry from deadly animal diseases like African swine fever (ASF). This year’s photo contest gives participants an opportunity to highlight how they help this effort on an individual basis...

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Jan 22 9:19 AM, Expana


ANALYSIS: Consumption Headwinds Trim China’s 2025 Beef Imports 2.5% YOY to 2.8M mt

China’s total beef imports in 2025 decreased 2.5% from a year ago to reach 2,802,150 metric tons (mt), according to the latest data from the General Administration of Customs of China (GACC).

Yearly volumes fell 64,129 mt from 2024, though September bucked the trend with a record 315,886 mt of beef arrivals. Shipments from the Mercosur trade bloc including Brazil, Argentina, and Uruguay showed uneven results, while Australian volumes posted the largest annual gain.

Since Q4 2025, the placement of most suppliers on China’s "Enhanced Supervision List" sharply...

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Jan 22 8:24 AM, Expana


ANALYSIS: EU Layer Flock Downturn Signals Continued Sector Adjustment

EU layer flock data for October, 2025 indicate a noticeable reduction compared with the same month in 2024. Current numbers lie near the lower end of the post-pandemic range, showing that producers entered the final quarter of 2025 with a more cautious approach to production.

The decline in flock size reflects an adjustment to ongoing structural and regulatory factors shaping the sector. Continued emphasis on welfare and environmental compliance, alongside a cautious approach to biosecurity and production planning, led many producers to maintain stable and efficient operations rather than expand...

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Jan 22 8:17 AM, Expana


Winn-Dixie Sets the Pace for Innovation in Grocery Retail

On Wednesday, Southeastern Grocers officially became The Winn-Dixie Company, unifying its stores under a single name. This transformation includes refreshing and modernizing the Winn-Dixie brand to better connect with shoppers.

Anthony Hucker, Chairman and CEO of The Winn-Dixie Company, stated, “This is a defining moment—more than a name change, it proudly declares who we are and where we’re headed. Winn-Dixie has been part of feeding families and enriching communities for generations. Becoming The Winn-Dixie Company brings a deeply...

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Jan 22 8:16 AM, Expana


Introducing US Pork to New Audiences in Malaysia

As the U.S. pork industry gains access in Malaysia, efforts are expanding to introduce and promote U.S. pork to consumers through the foodservice sector. While Malaysia is largely Muslim, an estimated 35% of its 34 million people are non-Muslim with a strong affinity for pork.

USMEF partnered with three restaurants in Kuala Lumpur for two very different types of promotions, both designed to raise awareness of and promote the high-quality attributes of U.S. pork. At two upscale Corks Out restaurants in Kuala Lumpur, USMEF conducted a traditional promotion in which premium cuts of pork were offered with an incentive of a free dessert, specially chosen to pair with the specific cut. The three featured cuts were the U.S. pork ribeye, the shoulder and tomahawk steak.

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Jan 22 7:53 AM, Expana


Retailer Expansion Offers New Opportunities for US Beef in Taiwan

USMEF partnered with Taiwanese importer Yu-Ho Foods on a retail seminar about U.S. beef for Yu-Ho and its retail customer PX Mart. The retailer, already Taiwan’s largest supermarket chain with 1,200 outlets, had recently purchased a 20-outlet hypermart chain and expressed interest to Yu-Ho in seeing a wider range of U.S. beef items to consider for both chains.

USMEF conducted a technical seminar for the fresh foods department staff of PX Mart and Yu-Ho Foods at Yu-Ho’s headquarters. The first half of the seminar included an industry overview about U.S. production, grading standards and the quality...

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Jan 22 7:50 AM, Expana


USDA Announces New World Screwworm Grand Challenge

Today, U.S. Secretary of Agriculture Brooke L. Rollins announced the launch of the New World Screwworm (NWS) Grand Challenge. This funding opportunity marks a pivotal step in USDA’s comprehensive strategy to combat NWS and prevent its northward spread.

“This is a strategic investment in America’s farmers and ranchers and is an important action to ensure the safety and future success of our food supply, which is essential to our national security,” said Secretary Brooke Rollins. “These are the kinds of innovations that will help us stay ahead of this pest and protect our...

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Jan 22 6:55 AM, Expana


New Analysis Reinforces Urgent Need for Additional Farm Support

American Farm Bureau President Zippy Duvall highlights the urgent need for legislation expanding the bridge support program for farmers, reinforced by new analysis indicating the economic crisis in farm country is likely to continue this year.

“We are grateful for the aid Congress has delivered to farmers this year and do not take that for granted. But we are in an economic crisis, the likes of which we haven’t seen in decades. New Farm Bureau analysis reveals farmers are likely to face another very difficult year if markets do not improve. The sad reality is the climbing rate of farm...

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Jan 21 11:26 AM, Expana


Trump Provides Global Overview and Thoughts on Greenland in Davos Address

Speaking at ​the World Economic Forum in Davos, Switzerland today (January 21), US President Donald Trump shared what he described as "phenomenal news" about his first year of his second term, boasting about the economic performance of the US since his re-election, calling it the "most dramatic turnaround" ever seen in American history.

Trump blamed former President Joe Biden for causing inflation and said that under his leadership grocery prices are now down.

Beyond the domestic economy Trump argued that the US is the

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Jan 21 10:42 AM, Expana


The Retail Rundown: Beef Leads Features as Winter Weather Boosts Comfort Foods

Beef leads protein feature activity this week, capturing 28.5% of total ad space. Seafood follows at 26%, while chicken gained momentum with a 20% share. Pork accounts for 18% of features, and turkey remained steady at roughly 2%.

Egg feature activity was generally flat week-over-week at about 4% as retail demand continues to build nationwide. Forecasted inclement weather across parts of the US later this week and into the weekend has lifted retailer needs, with buying activity picking up notably since early in the week, according to Expana...

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Jan 21 8:37 AM, Expana


ANALYSIS: Growing Demand Lifts Korea’s Total Beef Imports 1.5% YOY in 2025

Korea's total beef imports in 2025 rose by 1.5% from a year ago to 468,122 metric tons (mt), according to the Korea Customs Service.

The world’s fourth-largest beef importer reversed its 2024 slump with annual imports rising by 7,094 mt year-on-year (YOY).

The recovery was driven by weaker domestic Hanwoo production and a demand boost from the government’s "livelihood recovery consumption coupon" program, launched on July 21, which lifted household beef purchases...

 

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Jan 21 8:16 AM, Expana


ANALYSIS: US Pork Exports Surge to Decade-High in October 2025

US pork exports totaled 632.2 million pounds in October 2025, marking the largest monthly export volume since March, 2025. In aggregate, total US pork exports increased about 7.6% compared to October 2024. From a historical perspective, export volumes show October 2025 at a decade-high level for the month, surpassing all prior October readings dating back to 2016. Volumes also ran roughly 16% above the 10-year average, underscoring elevated current demand levels versus historical norms.

Mexico remains the dominant market, posting record monthly exports with volumes soaring approximately...

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Jan 21 8:14 AM, Expana


Secretary Rollins Signs Commissions for Senate-Confirmed USDA Leadership

U.S. Secretary of Agriculture Brooke L. Rollins today signed the official commissions of all Senate-confirmed officials serving at the U.S. Department of Agriculture (USDA), marking one year since the start of President Trump’s historic second term in office.

“One year into President Trump’s second term, we have assembled a results-driven team that is fully committed to putting farmers and ranchers first, strengthening our national security through agriculture, restoring common sense to government, and protecting America’s food supply,” said Secretary Brooke Rollins. This commission signing represents more than a milestone...

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Jan 21 6:25 AM, Expana


Grubhub Parent Wonder Acquires Restaurant Rewards App Claim

Grubhub's parent company, Wonder, has announced the acquisition of Claim, a restaurant rewards app that offers exclusive cash-back rewards for dine-in or pick-up orders at local restaurants.

This acquisition promises significant benefits for both restaurants and diners within Grubhub's network. Restaurants can leverage Claim's powerful guest acquisition and retention tools, while diners can enjoy more savings and get paid to eat out.

Claim simplifies the dining experience by automatically recognizing qualifying transactions at the point of payment, without any need for codes or scanning...

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Jan 20 1:53 PM, Expana


ANALYSIS: The US Imported 11.6% More Boneless Beef in 2025 YOY

In 2025, the United States imported a total of 815,116 metric tons (mt) of boneless beef, marking an increase of 85,025 mt (+11.6%) compared to 2024. Despite widespread tariff uncertainty throughout much of the year, imports still climbed to record-high levels, underscoring the structural tightness in the US beef supply.

The increase was largely driven by constrained domestic beef production, which forced the US to rely more heavily on imported product to meet demand. Tight cattle inventories and reduced slaughter numbers limited domestic output, leaving imports to play a critical role in balancing the market...

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Jan 20 8:28 AM, Expana


At Davos, Von der Leyen Hails "Mother of All Deals" with India

European Commission President Ursula von der Leyen announced Tuesday at the World Economic Forum in Davos, Switzerland, that the European Union (EU) is nearing the conclusion of a free trade agreement with India.

While some details remain to be settled, she described the deal as “the mother of all deals,” highlighting that it would encompass a market of 2 billion people and represent nearly a quarter of global GDP, underscoring the EU’s goal to diversify its trade partnerships.

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Jan 20 5:38 AM, Expana


ANALYSIS: Cage-Free Market Momentum Shifts; First Gains Since Late November

The cage-free market has begun to show upward momentum this week, marking its first upward adjustment in nearly two months. After a prolonged period defined by surplus production and muted demand nationwide, a shift in buying needs—driven largely by aggressive retail promotions—has injected a more bullish tone into the category.

Retail demand, particularly along the West Coast, has strengthened notably and is absorbing a large share of available cage-free supply. This improvement coincides with the rollout of new promotional features, some priced as low as $0.99/dozen. Other promotions, while less aggressive, are still frequently positioned below...

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Jan 19 8:59 AM, Expana


Suzanna’s Kitchen Recalls RTE Grilled Chicken Breast Fillet Due to Possible Listeria Contamination

Suzanna’s Kitchen, a Norcross, Ga., establishment, is recalling approximately 13,720 pounds of ready- to-eat grilled chicken breast fillet products that may be adulterated with Listeria monocytogenes (Lm), the U.S. Department of Agriculture’s Food Safety and Inspection Service (FSIS) announced today [January 16, 2026].

The ready-to-eat grilled chicken breast fillet items were produced on October 14, 2025. The following products are subject to recall:

  • 10-lb. cases containing two 5 lb. bags of fully cooked grilled chicken breast fillets with rib meat, with lot code 60104 P1382 287 5 J14 on the side of the case and on the package...
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Jan 19 7:17 AM, Expana







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