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Charoen Pokphand Foods Introducing Plant-Based Meat Substitutes in Thailand, Other Asian Markets
Thailand food conglomerate Charoen Pokphand Foods (CPF) has their hands in swine, broiler, layer, duck, shrimp and fish. Now, they plan to add plant-based meat substitutes to their long list of offerings.
CPF CEO Prasit Boondoungprasert confirmed to Reuters that the company will be introducing plant-based meat substitutes in Thailand this year, with the plan to then roll out their offerings to the rest of Asia.
"There is a global trend of flexitarians-people who have vegetarian meals once or twice a week," explained Boondoungprasert...
Tim Hortons Announces Agreement to Launch in Thailand
Tim Hortons announced today that it has entered into an exclusive master franchise and development agreement to develop the Tim Hortons brand in Thailand with WeEat Company, part of the Wattanavekin family group of companies.
"We are very excited to grow the Tims brand in Thailand as part of our broader global growth strategy," said Tim Hortons President Alex Macedo. "Thailand has a thriving coffee market and our partner has a deep understanding of the Thai market, which we believe will position us well for success in the country."
Tim Hortons believes that it can replicate in Thailand its recent successes in other international markets by featuring a strong core hot and cold beverage platform, a localized food menu and prominent Canadian branding in the restaurant design to celebrate the brand's Canadian heritage...
Tyson Foods Completes Acquisition of Thai and European Businesses from BRF S.A.
Tyson Foods, Inc. (NYSE: TSN) announced today the successful completion of the acquisition of the Thai and European businesses from BRF S.A. The purchase includes four production facilities in Thailand, and one each in the Netherlands and the United Kingdom. These businesses build on the company’s growth strategy to expand offerings of value-added protein in global markets.
“The addition of this experienced and talented team combined with these businesses strengthens our capabilities and increases our reach to new markets. I’m glad to welcome them to the Tyson Foods family,” said Noel White, president and CEO of Tyson Foods. “We’re now strategically aligned to better serve customers in Europe, the Middle East, and Asia, building on our global strategy.”
It’s estimated that approximately 90 percent of global protein consumption growth will occur outside the United States, with 60 percent of the volume growth coming from...
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