May Beef Export Value Highest in 11 Months; Pork Exports Below Year-Ago

The value of U.S. beef exports topped $900 million in May, the highest since June 2023, according to data released by USDA and compiled by USMEF. Pork exports posted another solid performance in May, but were below last year in both volume and value.

May beef exports totaled 110,133 metric tons (mt), down 5% from a year ago but the second largest of 2024. Beef export value reached $902.4 million in May, 3% above last year and the highest in 11 months. For January through...

Training Program Underway in Colombia to Boost U.S. Red Meat Sales in Foodservice

The four-city, six-month-long training program, which addresses operational and marketing issues, will help restaurants become more profitable with U.S. pork, beef.

Decision-makers in Colombia’s foodservice sector turned out last month for the third phase of a comprehensive training program for U.S. pork and beef that took place on consecutive days in Medellin, Bogota, Cartagena and Cali. For the four cities, 135 participants from 65 companies with 694 points-of-sale participated in the training sessions, which focused on butchery analysis and technical specifications...

April Pork Exports Largest in Nearly Three Years; Beef Exports Also Trend Higher

April exports of U.S. pork reached the highest volume and value since May 2021, according to data released by USDA and compiled by USMEF. It was also a robust month for U.S. beef exports, which were the largest in 10 months and valued at just under $900 million.

Fueled by a record performance in leading market Mexico, pork exports totaled 277,910 metric tons (mt) in April, up 14% from a year ago and the fifth largest on record. Export value climbed 18% to $778.8 million

USMEF Statement on Regional Agricultural Promotion Program Funding Allocations

On May 21, U.S. Secretary of Agriculture Tom Vilsack announced funding allocations for the Regional Agricultural Promotion Program (RAPP), which utilizes Commodity Credit Corporation (CCC) funds to diversify export markets for U.S. agricultural products.

U.S. Meat Export Federation (USMEF) President and CEO Dan Halstrom issued the following statement:

USMEF is honored to participate in RAPP and we thank Secretary Vilsack and the staff at USDA for their vision and leadership in implementing this program. The additional investment in foreign market development is very timely...

Rapid Start for 2024 Pork Exports; Beef Export Value Above Year-Ago

U.S. pork exports raced to a great start in 2024, according to January data released by USDA and compiled by USMEF. While January beef exports were slightly below last year’s volume, export value trended significantly higher. Lamb exports were also strong in January, posting the highest value in more than four years.

Although January pork exports were led by another powerful performance in leading market Mexico, U.S. pork continued to make gains in a wide range of Western Hemisphere and Asia-Pacific destinations...

New Industry Resource Captures Culinary Evolution of the Caribbean

Developed in collaboration with local food scholars and regional chefs, the textbook is a go-to resource for educators and foodservice professionals

Honoring island traditions and promoting regional variations of local dishes are at the heart of a new USMEF marketing program to incorporate U.S. beef and pork into culinary communities throughout the Caribbean islands.

“The culinary histories of the islands are fascinating and ever-evolving,” says USMEF Caribbean Representative Elizabeth Wunderlich. “But there are no resources available that capture the multi-cultural influences...

U.S. Pork Export Value Sets Annual Record; Strong Finish for Beef Exports

Led by a record-shattering performance in Mexico and broad-based growth in other markets, U.S. pork exports set a value record in 2023, according to year-end data released by USDA and compiled by the U.S. Meat Export Federation (USMEF). While 2023 beef exports were below the record totals posted the previous year, December exports were the largest since August and December export value increased 10% year-over-year.

December pork exports climbed nearly 10% from a year ago to 268,399 metric tons...

U.S. Pork and Beef Nutrition Showcased at Ironman Event in Colombia

USMEF partnered with Colombian importers to promote U.S. pork and beef nutrition and product availability during an athletic competition in Cartagena. When promoting the health and nutritional benefits of high-quality U.S. pork and beef in Latin America, USMEF sometimes establishes a high-profile U.S. industry presence at targeted events in key markets. One recent event was in Colombia, where an Ironman competition brought health and nutrition-conscious athletes and families together for three days in Cartagena.

With an audience focused on nutrition and athletic performance, USMEF put...

November Pork Export Value Highest in 30 Months; Asia Headwinds Persist for Beef

Fueled by record performances in Mexico, Central America and Colombia, November exports of U.S. pork reached the highest value since mid-2021, according to data released by USDA and compiled by the U.S. Meat Export Federation (USMEF). U.S. beef exports slowed in November, recording the third lowest value of 2023. November lamb exports also trended lower.

November pork exports totaled 258,601 metric tons (mt), up 5% from a year ago and the highest in six months. Export value was up 2% to $737.4 million, the highest...

U.S. Lamb Showcase Highlights Quality and Market Opportunities in Mexico

USMEF brought suppliers and buyers together for a daylong event focused on U.S. lamb, including market insights and product opportunities in Mexico.

Mexico’s economy is in the midst of a broad-based economic expansion, bringing heightened demand for high-quality protein and new developments in the foodservice sector. USMEF believes the conditions in Mexico are favorable for U.S. lamb.

“At USMEF, we are seeing new opportunities in foodservice for U.S. lamb,” said Gerardo Rodriguez, USMEF’s director in Mexico, Central America and the Dominican Republic...

U.S. Pork a High-Quality, Convenient Option for Consumers in Korea

USMEF is partnering with Korean retailers to develop and promote U.S. pork in new home meal replacement products.

Korean processors, retailers and restaurants are working aggressively to develop new ideas to satisfy the needs of fast-growing, single-person households in Korea, which now account for 41% of all households.

Consumer demand for quality and convenience is booming and USMEF is partnering with retailers to develop and promote new products with U.S. pork for as home meal replacement (HMR) options.

One such partnership has been an ongoing collaboration with...

Fine-dining Initiative Underway to Differentiate U.S. Pork in Taiwan

USMEF kicks off a new campaign to revitalize U.S. pork’s image with the trade and consumers

Following setbacks that slashed exports of U.S. pork to Taiwan in recent years, demand has rebounded in 2023. Taiwan’s zero-tolerance policy for ractopamine residues and persistent trade tensions kept ractopamine in the public eye, creating a difficult business climate as U.S. exports plunged in 2021 and 2022.

While these headwinds linger, the business climate for U.S. pork has improved as supplies from Europe and domestic producers have...

Record Value for Mexico Fuels August Pork Exports; Modest Rebound for Beef

August exports of U.S. pork were steady year-over-year, led by another tremendous performance in Mexico, according to data released by USDA and compiled by USMEF. Beef exports were well below the large totals posted in August 2022 but showed improvement over July results.

August pork exports totaled 226,519 metric tons (mt), steady with last year, while export value fell 1.5% to $649.5 million. Through the first eight months of 2023, pork exports were 11% above last year’s pace at 1.91 million mt, valued...

Chef Competition Showcases U.S. Pork Quality in Vietnam

In Vietnam’s price-sensitive market, the U.S. pork industry is working to differentiate U.S. pork as top quality with the trade and consumers.

Already the preferred meat in Vietnam with annual per capita consumption near 60 pounds, pork consumption is projected to grow 3.1% per year through 2030, according to the Organization for Economic Cooperation and Development.

Strong pork demand, combined with domestic production challenges following the discovery of African swine fever in 2019, are factors behind the U.S. pork industry’s interest in this developing market. U.S...

USMEF Partners with Chilean Importer to Grow its Portfolio of U.S. Pork Cuts

To address reduced U.S. pork sales with a major importer in Chile, USMEF South American Representative Jessica Julca worked with the importer to develop a client database to segment its customers based on their purchasing patterns and potential needs.

“El Carnicero used to import several cuts of U.S. pork but with greater availability from competitors, they were down to importing one U.S. cut,” says Julca. “The database contains purchasing data for 211 of its customers and helps them to identify loyal customers and market opportunities...

Partnerships Key to Market Development Efforts for U.S. Pork Loin in Peru

U.S. industry partnerships are behind a U.S. pork loin initiative with a major importer in Peru. Critical to the success of this initiative were technical cutting demonstrations performed for importers last year by Dr. David Newman, senior vice president for market growth for the National Pork Board (NPB) and a past member of USMEF’s executive committee.

During a USMEF-led, NPB team visit last year, Dr. Newman conducted a pork fabrication seminar for Peruvian importers to demonstrate new ideas for...

Japan’s Largest Pork Cutlet Restaurant Chain Switches to U.S. Pork

Global strategies to build demand for the U.S. pork loin are paying dividends in several markets, including high-value market Japan. Katsuya, Japan’s largest pork cutlet restaurant chain, has switched to using U.S. pork loin and tenderloin at its 450 outlets.

“Our team is working closely with targeted foodservice accounts, looking for menu opportunitites for U.S. pork. We have had some successes this summer,” says USMEF Japan Director Satoshi Kato. “Katsuya appreciated our partnership approach and has switched to chilled U.S. pork...

July Pork Exports Continue Above Year-Ago; Slow Month for Beef Exports

Building on a robust first-half performance, July exports of U.S. pork continued to outpace year-ago levels, according to data released by USDA and compiled by USMEF. Beef exports took a step back in July, posting the lowest volume since January, but export value per head of fed slaughter again exceeded $400.

July pork exports totaled 219,014 metric tons (mt), up 5% year-over-year, while export value increased 1% to $628.7 million. Through the first seven months of 2023, pork exports were 13% above...

Halstrom, Borror Named to Ag Trade Advisory Committees

U.S. Agriculture Secretary Tom Vilsack and U.S. Trade Representative Katherine Tai recently announced the appointment of private-sector representatives to serve on seven agricultural trade advisory committees. More details are in this joint USDA/USTR press release.

USMEF President and CEO Dan Halstrom was reappointed to the Agricultural Policy Advisory Committee. A full list of committee members is available here.

USMEF Vice President of Economic Analysis Erin Borror was appointed to the Agricultural Technical Advisory Committee for Trade in Animals and Animal Products...

Outstanding First Half for U.S. Pork Exports; Beef Exports Below Record Pace of 2022

U.S. pork exports concluded an excellent first half with another strong performance in June, according to data released by USDA and compiled by the U.S. Meat Export Federation (USMEF). While well below the record pace established in 2022, June beef exports topped $900 million in value, pushing first-half export value to nearly $5 billion.

June pork exports totaled 245,964 metric tons (mt), up 12% from a year ago, while export value climbed 6% to $691.4 million. Through the...

Blindfold Tests Demonstrate U.S. Beef’s Quality to Importers in Central America

In markets where buyers and end-users only know the lean, grass-fed beef produced locally, simple tactics are sometimes best to demonstrate U.S. beef’s superior attributes. In recent months, market development efforts have centered on blindfold taste tests in Guatemala, Panama, El Salvador, Honduras and Dominican Republic to demonstrate the superior quality of grain-fed U.S. beef. According to Lucia Ruano, USMEF’s representative in the region, the taste tests are very effective.

“We conduct a two-three hour educational program for importers and their end-user customers...

U.S. Suppliers Meet with Latin American Buyers at USMEF’s Product Showcase

Red meat buyers from Central and South America and the Caribbean recently met with U.S. suppliers in Cartagena, Colombia, during the 11th edition of the U.S. Meat Export Federation (USMEF) Latin American Product Showcase. With 70 U.S. exporting companies exhibiting at the showcase, 220 importers had the opportunity to meet U.S. suppliers and arrange purchases of a wide range of U.S. red meat products.

“We are a family company in Colombia for 45 years. This show is very important to us, because we can find new suppliers,” said Laura...

Japanese Restaurant Chain Switching to U.S. Pork Following Promotion

North Graphic, a growing regional foodservice chain in Sapporo, Japan, has decided to switch to U.S. pork at its six outlets following a successful two-month promotion. Specializing in Italian and Chinese cuisine, North Graphic developed new menu items as part of the promotion, including buta-kara (Japanese-style deep fried pork) utilizing U.S. pork loin and pork butt.

Prior to the promotion, the chain had used European pork at its restaurants.

North Graphic is also developing deli products with U.S...