Wayne-Sanderson Farms Named the "Official Chicken of the Southeastern Conference"

Wayne-Sanderson Farms, one of the nation's leading poultry producers, today announced a new multi-year sponsorship as the "Official Chicken of the Southeastern Conference (SEC)." This exciting collaboration unites two Southern icons, bringing delicious chicken and unforgettable experiences to college sports fans across the region.

"Wayne-Sanderson Farms is thrilled to team up with the SEC, a conference that shares our commitment to excellence and community," said Kevin McDaniel, President and CEO of Wayne-Sanderson Farms. "With 26,000 employees and...

New Partnership Launched to Broaden Availability of U.S. Pork in Chile

Industry efforts to grow the presence of U.S. pork in Chile took a step forward this summer with the launch of a partnership between U.S. pork producer Wholestone Prestage and U.S. supplier Andes Global. USMEF hosted a launch event in Santiago to announce the partnership and introduce new U.S. pork cuts to retailers and distributor clients of Andes Global.

In preparation for the launch, USMEF worked with Andes Global to identify U.S. pork cuts with demand potential in Chile. Seven cuts were selected and then shipped to... 

Kellanova Moves to Accelerate Global Brand Growth, Expanding Partnership with Interpublic Group

Kellanova (formerly Kellogg Company and maker of Pringles®, Cheez-It®, Pop-Tarts® and more) today announced it is expanding its partnership with Interpublic Group ("IPG"). The announcement comes after an extensive evaluation of Kellanova's global agency model to accelerate brand portfolio growth and support the company on its journey to be a global snacking powerhouse. The move advances Kellanova's Differentiate, Drive and Deliver strategy and the growth ambitions the company has for its stable of iconic brands.

As a result of the process...