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The Retail Rundown: Competition for Ad Space Intensifies
As the final full week of July comes to a close, the retail sector is promoting at-home eating during the dog days of summer, a time when protein consumption typically drops due to the heat and fewer major retail buying occasions.
Competition for ad space is heating up, with seafood and pork leading the way, each capturing 25.8% of retail buying opportunities this week. Beef follows with 22.4%, unchanged from the previous week. Chicken has increased to 17.7%, up from 16.4% last week. Eggs account for 4.5%, with most feature activity...
Taco Bell Introduces the Cheesy Street Chalupas: A Flavorful Homage to Street Tacos
Taco Bell is introducing the new Cheesy Street Chalupas, a menu item that fuses inspiration from street tacos with Taco Bell flavors and Quesalupa-inspired cheesy chalupa shells. The Cheesy Street Chalupas are street-sized and served as a bundle of two, featuring traditional street taco ingredients – like fresh onions and cilantro – remixed with premium proteins, all wrapped in chalupa shells that have been stuffed with melted mozzarella and pepperjack cheeses. Fans can enjoy their choice of slow-roasted Cantina chicken or grilled...
The Retail Rundown: Raising the 'Steaks' for Father’s Day
The Memorial Day and July 4th holidays are popular burger occasions, whereas Father’s Day is typically geared toward steak consumption. Fittingly, grocers have upped the feature volume for steaks ahead of the upcoming holiday weekend.
Steaks currently make up 43.3% of total retail buying opportunities within the beef complex, up from 37.7% the week prior. Ground beef ads also saw a week-over-week advance, now holding 35.3% of beef’s total retail activity. Feature activity for roasts has eased as fewer households utilize their ovens during the hotter weather.
The Retail Rundown: Focus Shifts to Next Big Cookout Event
Shoppers welcomed the unofficial start of summer over the Memorial Day weekend with grilling go-tos including hamburgers, ribs, and chicken parts. Circana data indicates ground beef sales totaled nearly $82.9 million last week, up from $68.4 million the week prior and outpacing $77.1 million during the same week in 2023. Beef ribeye also saw increased sales week-over-week, earning $32.3 million with distribution (the number of UPCs selling within the given aggregate) totaling 90,781—up from 87,175 the week prior...
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