Long John Silver’s Leverages Seasonal Flavors and Value in Summer Menu Launch

Long John Silver’s is combining limited‑time menu additions with value-driven offerings to drive summer traffic, rolling out a seasonal lineup that mixes returning seafood favorites, new sauces and expanded beverage options.

The quick‑service seafood chain has introduced a Summer Special Platter featuring coconut shrimp and a new Citrus Honey Mustard dipping sauce, while continuing its year‑round $6 Basket program, a core part of its value strategy amid intense industry competition.

"To us, summer is all about providing great flavors and...

Denny’s Launches Summer Menu, Adds New Value Items Under $10

Denny’s is rolling out a new summer menu designed to blur traditional daypart boundaries, with breakfast, lunch, and dinner items all available any time of day across its US restaurants beginning June 24.

Dubbed The Clock’s Off Menu, the lineup is built around an all-day dining strategy that leans into changing consumer habits and the idea that demand is no longer tied to conventional meal times.

The expanded menu includes core Denny’s staples such as Moons Over My Hammy, Country Fried Steak & Eggs, Sirloin Steak, and...

Pizza Hut Debuts Hut Originals as It Leans Into Nostalgia and Family Traditions this Summer

Pizza Hut is rolling out Hut Originals, a new summer platform designed to spotlight the brand's most recognizable menu items, experiences and fan-driven traditions. The initiative launches alongside the new Crispy Parm Pan Pizza, now available at participating locations nationwide, and will be supported by limited-time value offers, merchandise collaborations and Pizza Hut Classic location experiences throughout the season.

"After seeing so much excitement from customers around our Classic locations and the Pizza Hut originals...

Sonny’s BBQ Launches Summer Menu With Returning BBQ Bowls and New Sauces

Sonny’s BBQ has rolled out a seasonal Summer Menu across its stores, pairing returning fan favorites with new limited‑time items and off‑site activations designed to drive traffic during peak outdoor dining months.

The chain is bringing back its BBQ Bowls at a $11.99 price point, offering three Pitmaster Select bowls: Kickin’ Chicken, Classic BBQ featuring pulled pork and Summer Brisket as well as a fully customizable build‑your‑own option with multiple bases, toppings and protein choices. Operators can...

Chipotle Builds on Rewards Momentum With Return of ‘Summer of Extras’

Chipotle is reviving its “Summer of Extras” promotion for the second year in a row, extending its push into gamified loyalty as restaurant brands look for new ways to drive frequency and deepen digital engagement.

The summer campaign runs from June 1 through Aug. 31 and gives Chipotle Rewards members a free entrée for every seven monthly visits. This year’s version adds more engagement tools, including local restaurant rankings, state and national leaderboards, badges, progress tracking, limited-time “Side Quests” and weekly Rewards Exchange...

Jersey Mike's Ushers In the Summer Season with Return of Its Fan-Favorite Chicken Salad

After a breakout debut in 2025, and following overwhelming demand from fans, Jersey Mike's Subs is heating up summer with the return of its fan-favorite Chicken Salad. Now available at more than 3,200 store locations nationwide for a limited-time, Chicken Salad is the perfect way to fuel up for those highly anticipated summertime adventures.

"After we launched Chicken Salad last summer and saw it sell out across the country in mere weeks, we knew...

Burger King Revives Crown Nuggets, Teams With Crayola for Summer Family Push

Burger King is kicking off the summer with a pair of limited‑time offerings designed to tap into nostalgia while boosting family engagement at the counter.

Starting June 2, the chain will bring back its crown‑shaped chicken nuggets nationwide for the first time since 2011, responding to years of consumer demand. The limited‑time item will be available while supplies last, including as part of the $3.99 King Jr. Meal, which comes with a side and drink, as well as in an...