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Firehouse Subs® Named 'Official Sub' of Major League Baseball®

Firehouse Subs®, the firefighter-founded restaurant brand known for hearty, hot subs, today announced its first professional sports league partnership: a multi-year deal with Major League Baseball® (MLB), making Firehouse Subs the 'Official Sub' of MLB across the United States and Canada. To celebrate the start of the second half of the baseball season, Firehouse Subs will launch "Extra Innings, Extra Subs" – a season-long promotion that rewards fans all summer long.

Beginning Friday, July 17, any time...

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Jul 15 10:00 AM, Expana
Firehouse Subs
Fast Casual
Foodservice
Deli Meat
Retail Promotions
Partnerships
North America

Firehouse Subs® Invites Every Mike in America to Try the New Steak & Cheese Melt - For Free

Firehouse Subs® has a message for every Mike, Michael, Mikey, Miguel, Michelle, Michele, and Michaela in America: this one's on us.

On Wednesday, May 6, any guest who shares a name in the Mike family gets a free medium Steak & Cheese Melt at participating U.S. Firehouse Subs restaurants. No purchase necessary.* No catch. Just the best steak sub we've ever made, free of charge.

The new Steak & Cheese Melt features USDA Choice prime rib, flame-seared and piled high with melty provolone...

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Apr 29 10:41 AM, Expana
Firehouse Subs
Retail Promotions
Beef
Steak
New Menu Items
North America

Firehouse Subs® Introduces New Chicken 'N' Cheddar Rancher Sub Ahead of National Ranch Day

Firehouse Subs®, the firefighter-founded hot sub chain, is introducing its new Chicken 'N' Cheddar Rancher Sub ahead of National Ranch Day on Tuesday, March 10, offering an elevated take on the classic chicken, bacon and ranch combination. Launching today as a loyalty-exclusive* for Firehouse Subs' biggest fans, the Chicken 'N' Cheddar Rancher Sub is the first new permanent menu item in three years and is packed with 49 grams of protein**.  

At the center of the sandwich is the brand's new grilled chicken – tender and juicy, crafted to deliver unmistakable char...

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Feb 23 12:33 PM, Expana
Firehouse Subs
New Product Launch
Foodservice
QSR
North America


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