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Subway and Wendy's Bet on Blockbuster Franchises to Engage Families This Summer
Subway is launching a nationwide promotion tied to Disney's upcoming live-action Moana film, giving the sandwich chain a major family-focused marketing platform ahead of the movie's July 10 theatrical release.
Beginning June 11, customers can upgrade any meal for an additional $1 to receive one of five limited-edition collectible cups featuring characters from the film, along with access to a $15 Fandango promo code for a movie ticket. The promotion includes cups featuring Moana, Maui, Mini-Maui, Pua and...
PuraVida Foods Expands KidsLife™ Line with New Disney and Pixar-Themed Frozen Meals
PuraVida Foods, the company redefining frozen food through flavor and technology, announced today an exciting new chapter for its KidsLife™ brand: a line of nutritious, chef-crafted frozen meals featuring select Disney and Pixar characters. Launching this month, the collection will debut exclusively with Sprouts Farmers Market nationwide beginning December 22 highlighting favorites from Disney’s Frozen, Disney’s Moana, Disney’s Lilo & Stitch, Disney’s Mickey Mouse & Friends, and Disney and Pixar’s Toy Story, bringing a fresh mix of innovation and fun to family...
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