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Beyond Meat Introduces Limited Edition Burger Pack
Beyond Meat is making plant-based burgers more accessible and affordable this summer with the introduction of Cookout Classic, a limited edition burger 10-pack available at a majority of Walmart and Target stores nationwide and select retailers across the U.S. beginning the week of June 22. Sold in the frozen meat aisle with a suggested retail price of $15.99 ($1.60 per patty), the new offering will be available through mid-August, or until supplies last, and is intended to narrow the price gap between plant-based meat and animal protein.
With growing consumer interest in plant-based protein, the Cookout Classic value pack is designed to inspire a plant-based meat option at barbecues and summer gatherings. The burgers are made with...
Beyond Meat Expands Local Production Capabilities in Europe
Beyond Meat, Inc. (NASDAQ: BYND), a leader in plant-based meat, today announced the company’s first co-manufacturing capabilities in Europe with the official opening of the Zandbergen co-manufacturing facility in Zoeterwoude, the Netherlands. The new state-of-the-art facility owned and operated by Zandbergen will produce the Beyond Burger® and Beyond Sausage® and is intended to allow for more efficient distribution of Beyond Meat’s products across EMEA.
Production at the new Zandbergen co-manufacturing facility will also include the upcoming debut of new packaging for...
COVID-19 Impact on Alternative Protein Industry
The on-going COVID-19 pandemic is re-shaping everything from the global economies to product categories, pricing, and stock availability to consumer behavior.
The pandemic has also placed the spotlight on meat supply and food security globally. The spotlight on meat supply has been evident in both developed and emerging markets amidst disruptions to supply chains and panic buying and stockpiling, following announcements of lockdowns and social distancing measures...
Yum China to Introduce Beyond Burger at Select KFC, Pizza Hut and Taco Bell Restaurants
Yum China Holdings, Inc., announced that it is partnering with Beyond Meat, Inc., a leader in plant-based meat, to introduce the Beyond Burger as a limited time offering at select KFC, Pizza Hut and Taco Bell locations in mainland China starting June 3. This partnership marks the introduction of Beyond Meat's Beyond Burger in mainland China.
"We see great potential for the plant-based meat market in China," said Joey Wat, CEO of Yum China. "This latest introduction across KFC, Pizza Hut and Taco Bell brands is expected to capture valuable consumer feedback across different regions in China. It will enable us to optimize flavors and processes and help assess...
Beyond Meat Reports First Quarter 2020 Financial Results
Beyond Meat, Inc., a leader in plant-based meat, today reported financial results for its first quarter ended March 28, 2020.
“I am proud of our first quarter financial results which exceeded our expectations despite an increasingly challenging operating environment due to the COVID-19 health crisis," said Ethan Brown, Beyond Meat's President and Chief Executive Officer. "The health and safety of our employees and their families is our top priority and we have implemented a series of measures to minimize risks while supporting business continuity. Among other things, these include...
Beyond Meat Announces New Revolving Credit Facility
Beyond Meat, Inc. announced that it has entered into a new $150 million five-year secured revolving credit facility to support its future growth initiatives. The new credit facility also includes an accordion feature for up to an additional $200 million.
“Our current cash and liquidity position is strong, and we are pleased to complete this new credit facility on terms that will provide Beyond Meat with a greater amount of financial flexibility and better position the Company for long-term success,” said Mark Nelson, Beyond Meat’s Chief Financial Officer and Treasurer. “We appreciate the support of our lenders as this transaction lowers our cost of capital, is expected to support...
Beyond Meat Announces National Retail Launch of Beyond Breakfast Sausage
Beyond Meat announced its latest product innovation, Beyond Breakfast Sausage, will start to hit retail shelves by the end of March. Beyond Breakfast Sausage is a new plant-based breakfast sausage featuring 11 grams of protein per serving.
Available in two flavors, classic and spicy, this breakfast option offers the taste of traditional pork breakfast sausage.
Perfect for busy mornings, Beyond Breakfast Sausage is a quick and convenient plant-based option that goes from...
Beyond Meat Reports Fourth Quarter and Full Year 2019 Financial Results
Beyond Meat, Inc. reported financial results for its fourth quarter and full year ended December 31, 2019.
Fourth Quarter 2019 Financial Highlights Compared to Prior Year Period
NCBA Releases Consumer Research Showing Widespread Confusion About Contents of Plant-Based Fake Meat
The National Cattlemen’s Beef Association (NCBA) today released survey results that show widespread consumer confusion regarding the ingredient composition and purported benefits of plant-based fake meat products.
In an online survey of more than 1,800 consumers, less than half of the respondents understood the labeling term “plant-based beef” was intended to describe an entirely vegetarian or vegan food product. One major source of confusion uncovered by NCBA’s research is that approximately one third of surveyed consumers believed that plant-based fake meat products contained at least some real beef in them. When asked to evaluate specific product labels and marketing materials from some of the leading plant-based fake beef products currently on the market, the results were astonishing...
Carl’s Jr. and Hardee’s Offer Free Beyond Meat Menu Items the Monday After Sunday’s Big Game
Carl’s Jr. and Hardee’s are encouraging Americans who overindulged during Sunday’s Big Game to recover with a plant-based Monday by enjoying an item from the all-day Beyond Meat menu. Monday, February 3, recovering Americans can use the phrase “Beyond the Game” to unlock one free Beyond Meat menu item with the purchase of any large drink, including soft drinks, coffee and cold brew, at participating locations.
The day after Sunday’s Big Game is notoriously the most skipped workday in America, with an estimated 17.2 million Americans missing work. Knowing the woes of adulting on one of the worst Mondays of the year, Carl’s Jr. and Hardee’s are...
Rabobank Talks Alternative Protein Surprises
Rabobank kicks off the first note of the decade by sharing some of the main highlights from their annual ‘We Didn’t See That Coming’ survey of food trends. At the end of every year, for the past five years, Rabobank has asked in confidence the simple but highly revealing question: “In the world of food, what surprised you the most over the last twelve months?”
The main surprise can be summed up as the ‘the rapid growth and consumer acceptance of alternative proteins.’ For ease of digestion Rabobank has broken it into four sections...
KFC Beyond Fried Chicken Expands to Two New Markets
Kentucky Fried Chicken and Beyond Meat are announcing an expanded test of Beyond Fried Chicken, plant-based chicken. Beginning February 3, select KFC restaurants in Charlotte, Nashville and surrounding areas, will offer new Beyond Fried Chicken menu items, available through February 23, or while supplies last.
The expanded test comes on the heels of the overwhelmingly successful test launch in Atlanta last summer, making KFC the first national U.S. QSR to introduce plant-based chicken in partnership with Beyond Meat. With customers lining up hours before the restaurant opened and...
Denny's Expands Partnership with Beyond Meat and Launches Popular Plant-Based Beyond Burger
After the overwhelmingly successful Beyond Burger launch exclusively in Los Angeles restaurants, Denny's will now offer the popular plant-based burger made by Beyond Meat in more than 1,700 locations across the U.S. and Canada. To celebrate this milestone, Denny's is offering a free Beyond Burger with the purchase of any beverage at all participating locations on January 30 from 11am to 10pm, while supplies last.
The newest addition to Denny's core menu, the Denny's Beyond Burger features...
Beyond Meat and Roquette Announce Multi-Year Pea Protein Supply Agreement
Beyond Meat, a leader in plant-based meat, today announced a multi-year pea protein supply agreement with Roquette, a global leader in plant-based ingredients and a pioneer of plant proteins. The supply agreement builds on a longstanding partnership that began approximately ten years ago, and significantly increases the amount of pea protein to be supplied by Roquette to Beyond Meat over the next three years as compared to the amount supplied in 2019.
Ethan Brown, Beyond Meat’s Founder & CEO commented, “This latest contract with Roquette reflects Beyond Meat's commitment to further scaling the plant protein supply chain as global demand for our products continues to rise. Along with our supply chain partners, including Roquette, we are driving innovation and...
On The Border to Offer Tacos Featuring Beyond Meat
On The Border Mexican Grill & Cantina is giving taco lovers a new tasty, plant-based protein option with endless opportunities.
On The Border is the first brand in its category to offer Beyond Beef, a delicious plant-based ground meat from Beyond Meat, in enchiladas, nachos and even unlimited Beyond Meat Tacos as part of its Endless Tacos offer.
Available from Jan. 6 to March 8, On The Border guests can try the all-new Beyond Meat Taco – featuring 100% plant-based ground Beyond Beef seasoned exactly like On The Border's seasoned ground beef, topped with...
McDonald’s Expanding Trials of Plant-Based Burger in Canada
McDonald’s announced the trial of its Beyond Meat burger has expanded to more locations in Canada as it attempts to gain feedback on its new plant-based menu item.
The burger will be available in 52 restaurants in Southwestern Ontario, starting on January 14. The sandwich, dubbed, “P.L.T.” for plant, lettuce, tomato was introduced to test markets last September in 28 restaurants in Ontario and nearby regions.
“The initial test of the P.L.T. allowed us to learn more about guest demand and how to integrate this new menu item into restaurant..."
REPORTER: Beyond the Surface: Interview with Chuck Muth of Beyond Meat
It doesn’t seem likely that a phone call could pull a person straight out of retirement. But in the case of Chuck Muth, that’s exactly what happened. When the opportunity to spearhead the growth of publicly traded Beyond Meat came knocking—he answered. Chuck recently gave an interview for Urner Barry’s Market Digest Podcast, and he had a lot to say about the whirlwind that he’s experienced as the Chief Growth Officer of Beyond Meat and the brand’s explosive expansion...
Pollo Tropical Launches New Vegan Menu Items Featuring Beyond Meat
Starting today, Pollo Tropical is taking its bold flavors beyond chicken with the launch of a Vegan Tropichop and Wrap featuring a "picadillo" made with Beyond Meat.
The Vegan Tropichop gives guests a new way to enjoy one of their most popular menu items. This Tropichop includes your choice of White or Brown Rice, Pollo Tropical's famous Black Beans, and the picadillo made with Beyond Beef, all topped with sautéed peppers and onions. The Vegan Wrap also features Beyond Beef, your choice of rice, plus black beans and Pollo Tropical's sweet plantains wrapped in a tortilla. These options are launching at $4.49 and $4.09 respectively.
Pollo Tropical partnered with Beyond Meat to develop these plant-based options that are...
Carl's Jr. and Hardees Introduce Beyond Meat All-Day Menu Items Nationwide
CKE, the parent company of Carl’s Jr. and Hardee’s, today announced that the company will expand its partnership with Beyond Meat, a leader in plant-based meat, with the introduction of new all-day plant-based protein options during breakfast, lunch and dinner nationwide.
“Since its debut less than a year ago, Carl’s Jr. has sold more than 6.7 million Beyond Famous Star burgers to-date, making it the most successful product launch in the past two years. We’re continuing to build on this success by expanding our Beyond Meat partnership to Hardee’s,” said Patty Trevino, Senior Vice President, Brand Marketing at CKE Restaurants. “As we head into 2020, the addition of these new options at both restaurants is...
Beyond Meat Serves Canada with National Launch of Beyond Beef
Starting today, Canadians can now enjoy even more options at their local grocer’s fresh meat counter with the launch of Beyond Beef, a new product from plant-based leader, Beyond Meat, Inc., that’s designed to look, cook and taste like ground beef. Canada is the first market outside of the U.S. to offer Beyond Beef.
“Canada is a very progressive market and since launching in retail there earlier this year, we’ve seen a tremendous response from Canadians who are interested in our plant-based proteins,” said Ethan Brown, Beyond Meat Founder and CEO. “We are excited to bring our latest product innovation to Canadians, welcoming...
Taco Del Mar Takes Beyond Meat Taco Chain-wide
Following a successful test earlier this year, Taco Del Mar has announced that it is rolling out its new Beyond Meat Taco across all locations starting December 3, 2019. The fast-casual restaurant chain is excited to introduce a delicious, new plant-based protein to its current vegetarian and vegan menu as a limited time offering with the possibility of extending product availability into the future.
Taco Del Mar guests can enjoy the new Beyond Meat Taco, which features plant-based Beyond Beef Feisty Crumbles sautéed with medium chipotle salsa, diced onions and minced serrano peppers, topped with...
Beyond Meat Reports Third Quarter 2019 Results
Beyond Meat, Inc., a leader in plant-based meat, today reported financial results for its third quarter and nine months ended September 28, 2019.
Third Quarter 2019 Financial Highlights Compared to Prior Year Period
Denny's to Offer Beyond Meat Burger
For more than 65 years, Denny's has been delivering on its commitment to serve guests delicious and affordable meals, investing in menu innovation and increased quality that has put America's Diner at the forefront of the Family Dining category. In response to guests' interest in plant-based dining and flexitarian diets, Denny's has partnered with Beyond Meat to launch the Denny's Beyond Burger.
Available at all Los Angeles area Denny's locations beginning today, the new Denny's Beyond Burger features a 100% plant-based Beyond Burger patty topped with freshly sliced tomatoes and onions, crisp lettuce, pickles, American cheese and All-American sauce on a multigrain bun - offered...
Dunkin' and Beyond Meat Accelerate Nationwide Launch of Beyond Sausage Sandwich
Dunkin' today marked a major step in making plant-based menu options easily accessible to Americans everywhere, announcing plans for the nationwide rollout of its highly-anticipated Beyond Sausage Sandwich. First introduced exclusively in Manhattan in July, the Beyond Sausage Sandwich quickly became one of the top-selling sandwiches, driving Dunkin' to accelerate plans for the national launch, with participating U.S. restaurants serving the Beyond Sausage Sandwich beginning November 6.
Dunkin' is the first nationwide U.S. quick service restaurant brand to Go Beyond traditional on-the-go breakfast choices by serving Beyond Breakfast Sausage. Offering the delicious taste and texture of a juicy, savory breakfast sausage patty, Dunkin's Beyond Sausage Sandwich features Beyond Meat's breakfast sausage patty made with...
Hardee's to Begin Testing Beyond Meat at Breakfast, Lunch, and Dinner
Hardee’s, known for quality you can taste, today announced it will be partnering with Beyond Meat as one of the first U.S. quick service restaurants to offer plant-based breakfast, lunch and dinner options. In keeping with the brand’s innovative heritage of offering new twists on classic favorites, Hardee’s will be testing a new Beyond Breakfast Sausage Biscuit and an Original Beyond Thickburger for a limited-time in two regional markets – Raleigh, NC and Kansas City, MO, beginning October 16, 2019.
To celebrate the launch, Hardee’s will offer customers a free Beyond Breakfast Sausage Biscuit, during breakfast hours, or Original Beyond Thickburger, during...
Carl's Jr. Launches New BBQ Cheeseburger Made with Beyond Meat
Carl’s Jr., known for craveable menu items, is excited to expand its partnership with Beyond Meat® to launch an innovative new menu item – the Beyond BBQ Cheeseburger – available at participating restaurants beginning October 9, 2019. Drawing on the success of its Beyond Famous Star, the restaurant developed a new burger build meant to complement the Beyond Burger™ patty, while drawing on the flavors of its famed Western Bacon Cheeseburger.
The new Beyond BBQ Cheeseburger will feature some of the restaurant’s most popular ingredients including a Beyond Burger patty topped with Carl's Jr. original BBQ sauce, American cheese, crispy onion rings, all on a sesame seed bun, for an indulgent flexitarian option that turns...
McDonald’s Tests New Plant-Based Burger in Canada
McDonald’s will be conducting a 12-week test of a new plant-based burger called the P.L.T., which stands for Plant. Lettuce. Tomato. in 28 restaurants in Southwestern Ontario, starting September 30. The P.L.T. is made with a Beyond Meat plant-based patty that has been crafted exclusively by McDonald’s, for McDonald’s, to deliver the iconic taste customers know and love.
“McDonald’s has a proud legacy of fun, delicious and craveable food—and now, we’re extending that to a test of a juicy, plant-based burger,” said Ann Wahlgren, McDonald’s VP of Global Menu Strategy. “We’ve been working on our recipe and now we’re ready to...
Carl’s Jr. Expands Partnership With Beyond Meat After Widespread Success at U.S. Locations
Carl’s Jr. today announced that the brand is expanding its partnership with Beyond Meat® to launch the Beyond Famous Star with Cheese in Canada, the brand’s first expansion of the product into an international market building on the success of the burger in the U.S.
The Beyond Famous Star is a flexitarian take on the restaurant’s fan-favorite Famous Star burger, featuring the 100% plant-based patty from Beyond Meat. The quarter-pound patty is cooked top-to-bottom over an open flame in Carl’s Jr.’s unique char broiler, packing its delicious flavour right into the burger.
“After the wild success of the Beyond Famous Star in our U.S. Carl’s Jr. locations and hearing consumer feedback and demand for a plant-based option at our Canada locations, we knew it was the perfect time to add the Beyond Famous Star to our menu...
KFC Sold Out of Its Beyond Fried Chicken Nuggets and Wings
Yesterday, Kentucky Fried Chicken became the first national U.S. quick service restaurant to introduce plant-based chicken, through a partnership with Beyond Meat. The new plant-based Beyond Fried Chicken offers the fried chicken flavor KFC delivers as an option for those searching for alternative protein options on-the-go. Consumers in Atlanta, Georgia were the first to have the opportunity to try KFC's Beyond Fried Chicken as part of an exclusive one restaurant test. Those that wanted to be among the first to try the new plant-based chicken were invited to stop by the Cobb Parkway restaurant for a complimentary sample with the purchase of any KFC menu item.
Beyond Fried Chicken was available in nuggets with a choice of dipping sauce, or boneless wings. KFC tweeted that the plant-based chicken had sold out, with some reports indicating that the restaurant ran out of the product in...
KFC Leads as First National U.S. QSR to Test Plant-Based Chicken
Kentucky Fried Chicken® becomes the first national U.S. QSR (quick service restaurant) to introduce a plant-based chicken, in partnership with Beyond Meat®. Beyond Fried Chicken™ will make its debut August 27 in a limited test.
The new plant-based Beyond Fried Chicken offers the finger lickin' good fried chicken flavor only KFC can deliver as a perfect choice for those searching for plant-based meat options on-the-go.
Atlantans will be the first to get a taste of KFC's new Beyond Fried Chicken as part of an exclusive, one restaurant test on August 27 at the...
Taco Del Mar Goes “Beyond Meat” with New Taco Made with Plant-Based Protein
Taco Del Mar is introducing plant-based protein to its current vegetarian and vegan menu with its new Beyond Meat Taco. Beginning August 20, the taco chain will be testing its new offering at 10 restaurant locations, spread between Seattle, WA and Vancouver, BC.
The Beyond Meat Taco features the popular plant-based Beyond Beef Feisty Crumbles mixed with medium chipotle salsa, diced onions and minced serrano peppers, topped with shredded cheddar and Monterey jack cheese, shredded lettuce, pico de gallo and jalapeños served on warm corn tortillas. The plant-based protein is also available...
HelloFresh Adds Beyond Meat to Menu Line-Up
HelloFresh, the leader in delivering delicious ingredients and easy-to-follow recipes to households worldwide, today announced the introduction of the Beyond Burger from Beyond Meat, a market leader in the plant-based meat category. Offered as part of HelloFresh’s premium Craft Burger collection, HelloFresh customers can now order the first recipe Goudalicious Beyond Burgers paired with Potato Wedges and Creamy Mustard Aioli, which will begin shipping to customers nationwide the week of September 14, 2019.
“We are always looking to expand our menu offerings and provide customers with exciting, new recipe choices that appeal to a variety of palates and eating preferences,” said Marcel Comtois, Vice President of Procurement, HelloFresh US. “With the addition of the Beyond Burger to our menus, we’re excited to give our home cooks the opportunity to...
Subway and Beyond Meat Unveil Partnership and the Beyond Meatball Marinara
Subway fans know they can customize their favorite sub to fit any lifestyle and now guests have even more options. Today, Subway unveils a new culinary innovation partnership with Beyond Meat to test exclusive plant-based protein options. Starting this September and for a limited time only, Subway restaurants will test the Beyond Meatball Marinara sub in 685 participating restaurants in Canada and the U.S.
The strategic collaboration with Beyond Meat reflects Subway's continued culinary innovation journey to offer guests even more best-in-class food experiences that they can only find at Subway restaurants. In the past month, Subway has announced exclusive partnerships to offer...
Beyond Meat Reports Second Quarter 2019 Financial Results
Beyond Meat, Inc. (NASDAQ:BYND) (“Beyond Meat” or “the Company”), a leader in plant-based meat, today reported financial results for its second quarter and six months ended June 29, 2019.
Second Quarter 2019 Financial Highlights Compared to Prior Year Period
Dunkin' to Offer Beyond Meat Products in Manhattan
The Big Apple is where Dunkin' and Beyond Meat are bringing their biggest breakfast news of the year, presenting a new plant-based menu option for Dunkin' guests in Manhattan. Dunkin' today announced a new partnership with Beyond Meat, one of the fastest growing U.S. food companies offering a portfolio of revolutionary plant-based meats, to introduce the Beyond Sausage Breakfast Sandwich, available now at participating Dunkin' restaurants in Manhattan with plans for a future national rollout. With the launch, Dunkin' is the first U.S. restaurant brand to Go Beyond™ traditional on-the-go breakfast choices by serving Beyond Breakfast Sausage.
The Beyond Sausage Breakfast Sandwich offers the delicious taste and texture millions of Dunkin' breakfast sandwich customers enjoy and expect with a juicy, savory breakfast sausage patty – but made with 100% plant-based ingredients and...
Tim Hortons Expands Beyond Meat Offerings
After the successful launch of three new Beyond Meat® Breakfast Sandwiches last month, Tim Hortons is expanding plant‑based offerings to the lunch and dinner menu with two new, delicious Beyond Burgers. This marks the first time Tim Hortons has been able to include a burger on the menu because the burger patty is prepared in the same way as the Beyond Sausage™ patty for the new breakfast sandwiches.
The 100% plant‑based burger patty was developed by Beyond Meat to taste like a beef burger. The result is a truly satisfying burger experience that is now available at the nearly 4,000 Tim Hortons restaurants nationwide.
There are two Beyond Burgers for guests to enjoy from coast to coast...
Blue Apron Introduces Beyond Meat on Menus Beginning in August
Beginning this summer, home cooks across the country can explore cooking seasonal recipes from Blue Apron (NYSE: APRN) that feature plant-based proteins from Beyond Meat, Inc. (NASDAQ: BYND), a leader in plant-based meat. Blue Apron x Beyond Meat recipes will be included on Blue Apron’s Signature Two-Serving Plan starting in August with flavorful summer burgers specially crafted by the Blue Apron Culinary Team that feature the popular Beyond Burger™. Consumers can begin placing orders for the new August recipes now through Blue Apron’s website and mobile app.
“We know a growing number of customers are interested in plant-based proteins, whether as an alternative to meat, a desire to explore a new ingredient, or an opportunity to...
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