Powering Pork’s Future: New Three-Year Strategic Plan Charts the Path Forward

NPB’s Board of Directors has approved a new three-year strategic plan—part of a broader roadmap that will guide us through 2028. The strategic plan was presented to the board by the task force during the March 2025 Pork Industry Forum.

Kicking off in August 2024, the strategic planning process brought in insights from a wide range of producers and industry stakeholders. The result? A strategy that keeps producers’ priorities front and center—ensuring every hard-earned dollar...

New, Value-added US Red Meat Products Launched in Peru

USMEF partners with Peruvian importer to develop and launch affordable, nutrient-rich products made with U.S. beef liver and U.S. ham

USMEF partnered with USDA’s Foreign Agricultural Service and a Peruvian importer to introduce two U.S. red meat products to media outlets and 70 retailers, processors, caterers and institutional representatives in Lima. A liver burger and liver meatballs were developed with U.S. beef liver and U.S. ham to be affordable, easy-to-prepare meal options rich in iron and protein.

The idea for creating value-added products evolved...

2024 Exports Reveal Record-Breaking Year

Each day, I work with strategic partners and my team at the National Pork Board (NPB) to serve America’s 60,000 producers by adding value to every part of the pig, domestically and internationally. Today, I’m fired up to celebrate the record-breaking 2024 year-end pork export data released last week, indicating a volume of 3.03 million metric tons (+4% YoY) valued at $8.63 billion (+6%YoY).

2024 Year-End Data

Let’s look at some key highlights sourced directly from U.S. Meat Export Federation (USMEF):

• Pork exports to Mexico totaled 1.15...