NCC Submits Comments Supporting Delay of Poultry Payment Rule, Urges Full Rescission

NCC today submitted formal comments to USDA’s Agricultural Marketing Service supporting the agency’s proposed 18-month delay of the Poultry Grower Payment Systems and Capital Improvement Systems rule, which is set to go into effect on July 1, 2026. AMS proposed the delay in March after reviewing the rule’s potential costs to the poultry industry and consumers.

Beyond the millions of dollars in compliance costs the rule would impose, it would effectively ban bonuses for the best chicken farmers. Eliminating this performance-based...

NCC Applauds Trump Administration’s Delay of Biden-Era Poultry Payment Rule

“We applaud Secretary Rollins and the Trump administration for their thoughtful review of this Biden-era regulation and for listening to chicken farmers across the country who oppose it,” said National Chicken Council (NCC) President Harrison Kircher. “NCC strongly supports the administration’s commitment to cutting regulatory red tape and returning decision-making to farmers and the businesses that sustain rural America.

“The Biden administration finalized a regulation six days before President Trump took office that threatened to dismantle an efficient and successful industry model that has worked well for decades and...

Trump Administration Releases New Dietary Guidelines Centered on 'Real Food'

A sweeping reset of federal nutrition policy aims to put real food at the center of the American diet, with a blunt call to cut back on highly processed foods and added sugars. The Dietary Guidelines for Americans, 2025–2030, released today, marks a significant departure from past recommendations, redefining expectations for how Americans eat and creating new challenges — and opportunities — for farmers, manufacturers, and retailers. Although the guidelines are reviewed every five years, they have been largely stable since 1980...