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This Week in Retail: Prepare for Pre-Season Protein Demand

We’re halfway through August, but protein demand doesn’t expire with the summer season. In fact, consumers may even be stepping up their purchases at the meat case as the NFL preseason is officially underway! And the regular season is just around the corner.

It’s been six long months since fans were treated to their favorite teams facing off on the gridiron. Now, everyone is getting in on the action. Retailers across the board are running promotions to capitalize on the return of football frenzied spending.

Grocers are changing up end caps from summer smore displays to game day essentials. Grilling ads are shifting from summer barbecues in the backyard to...

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Aug 19 8:11 AM, UB Newswires



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