Hardee's® Introduces Prime Rib Platform Designed to Fuel Hardworking Appetites

Hardee's is doubling down on its commitment to keeping hardworking people full and satisfied with new items on the menu. Following the success of its Second Breakfast Insurance campaign, the brand is introducing The Prime Experience alongside a lineup of new beverages and sweet treats.

Starting April 15, Hardee's will introduce The Prime Experience, a limited-time lineup that brings prime rib to the menu across breakfast, lunch and dinner. The lineup features indulgent, satisfying options that highlight the brand's made-from-scratch quality while giving guests...

Restaurants Turn Up the Heat with Comfort Foods, Value Deals, and Returning Favorites

New year, new menus — restaurants are kicking off the year with fresh spins on classics and brand-new culinary creations.

In Expana’s latest Foodservice Round Up of the Year, "value"was pinned as the buzzword of 2025. Customers want (and need) quality without breaking the bank.

That theme looks set to retain its prominence heading into 2026.

With QSRs taking the lead in what’s been coined the "Value Wars," restaurants like Applebee’s and Chili’s have leaned heavily into “2 for” deals, often pairing an appetizer...

Restaurants Embrace the Autumn Shift

The chill is in the air, and as we welcome a new, crisp month, the industry is gearing up for consumers to embrace autumn flavors and seasonal recipes. With the arrival of the new season, people are swapping their cookout favorites and salads for bonfires, comfort food, and Sunday wings.

Retailers are ahead of the curve, rolling out smoky and savory specials to capitalize on the shift, while some focus on attracting budget-conscious customers amidst rising food and labor costs.

More McValue

Starting September 8, McDonald’s will expand its...

General Mills Announces Plans to Remove Certified Colors from All US Cereals

General Mills today announced plans to remove certified colors from all its U.S. cereals and all foods served in K-12 schools by summer 2026. Additionally, the company will work to remove certified colors from its full U.S. retail portfolio by the end of 2027.

For nearly 160 years, General Mills has been providing families quality, great-tasting products across its beloved portfolio of brands.

This change impacts only a small portion of General Mills' K-12 school portfolio

The Retail Rundown: Seafood Leads Memorial Day Retail Ads; Weather Poses Challenges

Seafood leads retail protein promotions heading into Memorial Day weekend, accounting for 28.7% of total featured protein ad volume. Pork follows at 25.9%, with beef at 21.3% and chicken at 19.3%.

Egg feature volume is virtually absent amid sluggish retail demand. Warmer weather is prompting a shift toward fruit and cereal for breakfast, while elevated, though easing, shelf prices continue to dampen consumer interest, according to Expana.

Within the seafood category, fresh and frozen fillets represent the largest share of advertised items at nearly 28%. Raw shrimp...