Chipotle Launches New Rewards Perk and Gives Fans Chance to Win Free Chipotle for a Year

Chipotle Mexican Grill (NYSE: CMG) today announced it is launching "Freepotle," a new Chipotle Rewards perk that gives members up to ten free food drops throughout 2023. All existing Chipotle Rewards members will be automatically enrolled in "Freepotle", and non-members can gain access to "Freepotle" by joining the Chipotle Rewards program by March 6. As part of the new perk, all current Rewards members will get their first free food drop, a side or topping of guac, from January 9 to January 15...

Chipotle Inspires Fans to Maintain New Year's Resolutions with New Lifestyle Bowls

Chipotle Mexican Grill (NYSE: CMG) today announced it is kicking off 2023 with a new lineup of Lifestyle Bowls that cater to contemporary wellness habits. The brand is also launching a wellness-inspired AR Lens on Snapchat to encourage fans to maintain healthy habits, plus it will reward 100,000 fans who participate with free guac.*

Live Your Best Lifestyle

The recent definition of health has shifted away from diet culture, with Millennial and Gen Z consumers following individualized, holistic interpretations of wellness...

Chipotle Opens 500th Chipotlane® Restaurant

Chipotle Mexican Grill today announced the opening of its 500th restaurant with a Chipotlane®, the brand's digital order drive thru pick-up lane. Located in Louisville, Kentucky, the milestone opening underscores the brand's ongoing commitment to driving access and convenience to real food made with true culinary every day.

"We are thrilled to celebrate this landmark Chipotlane opening," said Tabassum Zalotrawala, Chief Development Officer. "Chipotlanes are the digital drive thru of the future and a key piece of our growth strategy as we plan to more than double our restaurant..."

Chipotle Pilots Advanced Tehnology to Enhance the Employee and Guest Experience

Chipotle Mexican Grill today announced it is piloting advanced technologies to enhance its employee and guest experience by streamlining operations and reducing friction. The company recently began piloting two new technologies in its restaurants to deliver precise forecasting, optimal quality, and increased convenience for digital guests.

Kitchen Management System
In select Southern California restaurants, Chipotle is piloting a cook to needs kitchen management system that provides demand-based cooking and ingredient preparation forecasts to optimize throughput and freshness while minimizing food waste. Leveraging AI and machine learning, the system...

Chipotle Brings Together "The 88 Club" to Launch National TV and New Menu Items

Dallas greats CeeDee Lamb, Michael Irvin, Dez Bryant, and Drew Pearson will star in new commercial and have their go-to orders featured on Chipotle's digital menu for a limited time

Chipotle Mexican Grill today announced it is teaming up with wide receivers CeeDee Lamb, Michael Irvin, Dez Bryant, and Drew Pearson to launch a national television commercial and new menu items celebrating the debut of "The 88 Club." The production for the commercial marked the first time all the players met in-person.

For more...

Chipotle Tests Chicken Al Pastor in Select Markets

Chipotle Mexican Grill today announced it is testing Chicken Al Pastor at 94 restaurants in Denver and Indianapolis. Available now for a limited time, Chicken Al Pastor features the bold yet balanced flavor of spicy adobo, achiote, morita peppers, pineapple, cilantro and fresh lime juice.

Firing Up Fans
Chipotle kitchens are heating up with the brand's latest fiery chicken menu innovation. Following the success of Pollo Asado, Chipotle is testing a new premium chicken option that adds an exciting level of spice to guests' go-to orders. Prepared in small batches throughout...

Chipotle IQ is Back With 500,000 BOGOs For Brand Scholars

Chipotle Mexican Grill today announced it is bringing back Chipotle IQ, a trivia game that tests fans' knowledge of Chipotle's ingredients, leading food standards, fresh preparation, culinary techniques, sustainability efforts, and community engagement. This year's game will give Chipotle superfans the chance to win one of 500,000 BUY-ONE-GET-ONE (BOGO) offers.

Each day this week at 9am PT, Chipotle will offer BOGOs to the first 100,000 fans who score a 10 out of 10 on Chipotle IQ. Fans with a perfect score will unlock an extra credit question...

Chipotle Thanks Teachers With More Than $1 Million in Free Chipotle

Chipotle Mexican Grill today announced it will recognize all teachers at 2,000 schools in the U.S. with more than $1 million in free Chipotle*.

How It Works

To honor teachers heading into a new school year, Chipotle fans can nominate their favorite K-12 educators to give their schools a chance to receive free Chipotle entrées for all teachers at their school. Through August 12, fans can tag a teacher and leave a comment about their impact in the following posts on Chipotle's Instagram, Facebook, and Twitter...

Chipotle Announces Second Quarter 2022 Results

Chipotle Mexican Grill, Inc. today reported financial results for its second quarter ended June 30, 2022.

Second quarter highlights, year over year:

- Total revenue increased 17.0% to $2.2 billion
- Comparable restaurant sales increased 10.1%
- In-restaurant sales increased 35.9%, while digital sales1 represented 39.0% of food and beverage revenue
- Operating margin was 15.3%, an increase from 13.0%
- Restaurant level operating margin was 25.2% 2, an increase of 70 basis points
- Diluted earnings per share was $9.25, a 40.2% increase from $6.60. Adjusted diluted earnings per share, which excluded a $0.05...

Chipotle Kicks Off Pride Month with 'Always Real' Actions for the LGBTQIA+ Community 

Chipotle Mexican Grill announced its 'Always Real' support for the LGBTQIA+ community in honor of Pride month. Chipotle worked with its PRIDE Employee Resource Group to identify pressing issues that members of the community face, and together developed its first-ever program dedicated to yearlong support.

'Always Real' Food
Food insecurity, the state of being without reliable access to enough affordable, nutritious food, disproportionately affects members of the LGBTQ community. LGBTQ adults living in the U.S. are nearly twice as likely to be experiencing food...

Chipotle Tests Garlic Guajillo Steak in Select Markets

Chipotle Mexican Grill today announced it is testing Garlic Guajillo Steak at 102 participating restaurants in Denver, Indianapolis, and Orange County, Calif., starting tomorrow, May 3, for a limited time. The brand is also offering a $0 delivery fee with promo code DELIVER at U.S. restaurants from May 2 through May 6.

A New Way to Experience Steak at Chipotle

Building upon the brand's recent success with menu innovations including Smoked Brisket and Pollo Asado, Chipotle is testing a bold new flavor of steak in select markets. Garlic Guajillo Steak features...

Chipotle Releases 2021 Sustainability Report

Chipotle Mexican Grill today published its 2021 Sustainability Report Update, which showcases its efforts across People, Food and Animals, and the Environment. The report covers Chipotle's impact, progress and goals in areas that play a critical role in its mission to Cultivate a Better World.

A best-in-class employer, Chipotle enhanced its employee offerings last year with leading wages, referral bonuses, and paved clear pathways for advancement. Crew members can become a Restaurateur, the highest General Manager position, in as little as three and a half years, with potential total compensation of...

Chipotle Launches $50 Million Venture Fund to Foster Innovation

Chipotle is launching a $50 million venture fund.

Chipotle Mexican Grill is hoping to revolutionize the restaurant industry.

The quick-service restaurant chain announced the launch of Cultivate Next, a venture fund that will support seed-to-Series B stage companies that focus on increasing technology and innovation in restaurant operations and align with its mission to “Cultivate a Better World.” The fund will have an initial size of $50 million and will be financed solely by Chipotle.

The fund launch comes as the company is continuing its...

Chipotle Tests AI Kitchen Assistant, Chippy

Chipotle Mexican Grill today announced its latest digital innovation, Chippy, an autonomous kitchen assistant that integrates culinary traditions with artificial intelligence to make tortilla chips. Chipotle's culinary and technology teams called on Miso Robotics to customize its latest robotic solution to cook and freshly season Chipotle's delicious tortilla chips.

"We are always exploring opportunities to enhance our employee and guest experience. Our goal is to drive efficiencies through collaborative robotics that will enable Chipotle's crew members to focus on other tasks in the restaurant," said Curt Garner, Chief Technology Officer, Chipotle...

Chipotle Announces 2022 Environmental, Social and Governance Goals Tied to Executive Compensation

Chipotle Mexican Grill today announced its 2022 Environmental, Social and Governance (ESG) goals tied to executive compensation. The objectives, which are categorized by Food & Animals, People, and the Environment, can positively or negatively impact the officers' 2022 annual incentive bonus by up to 15% based on the company's achievement of these goals.

"Chipotle's ESG goals are designed to motivate our executive leadership team to make responsible business decisions that Cultivate A Better World," said Laurie Schalow, Chief Corporate Affairs & Food Safety Officer, Chipotle. "As a company with..."