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Nathan’s Famous Launches Value Menu Featuring Old Favorites and New Items
Nathan’s Famous announced the launch of its new value menu, featuring items from the current menu, as well as new recipes, all between $4 and $7. The launch of the Nathan’s Famous value menu provides expanded premium menu options for value conscious customers, making Nathan’s Famous more accessible for any occasion and any budget.
"For more than 100 years, Nathan’s Famous has been one of America’s top destinations for great food fast, and our goal with this new value menu launch is to make it accessible too,” states James Walker, Senior Vice President, Restaurants. “We’ve spent the past two years evolving the menu to focus on premium offerings that are memorable, craveable and Instagrammable. These new value menu items offer that same level of appeal, but...
Burger King is Launching a Dollar Menu, Reviving the Fast-Food Value Classic
Burger King is launching a dollar menu as many Americans struggle financially during the pandemic-induced recession.
On Monday, Burger King announced it would debut a $1 Your Way menu on December 28. The menu will consist of four items priced at $1: a bacon cheeseburger, a Chicken Jr. sandwich, fries, and a soft drink.
"The dollar menu is back," Ellie Doty, Burger King North America's chief marketing officer, told Business Insider, adding that a lot of customers...
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