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Britain’s Drive Thru Spend Up 45% September to November 2020
The trend for ordering food and drinks from our cars at Britain’s growing number of drive-thru restaurants soared from September to November 2020 according to global information company The NPD Group. There were 121 million visits to Britain’s 2,000 quick service restaurants (QSR) that offer drive-thru in those three months in 2020, a 14% increase on the same period last year. Spend was up 45% to £723m over this time frame, with consumers tending to place larger-than-average orders at the drive-thru window.
According to footfall analysis from NPD’s SnapMyEats data, the growth in drive-thru in these three months was a result of consumers switching from eating in and takeaway options during lockdowns and tiering, rather than...
McDonald's to Launch Three New Chicken Sandwiches Next Month
McDonald's is launching three chicken sandwiches beginning February 24, joining long-time sandwich favorites like the Big Mac, Quarter Pounder, Egg McMuffin, and Filet-O-Fish. The new options include a Crispy Chicken Sandwich, Spicy Chicken Sandwich, and the Deluxe Chicken Sandwich.
McDonald's began testing the Crispy Chicken Sandwich in Houston and Knoxville, Tennessee, last year. The sandwich is made of a fried chicken filet served on a potato roll, topped with butter and pickles. The spicy option comes with a spicy pepper sauce, and the deluxe sandwich comes with shredded lettuce, tomatoes, and mayo.
In November, Joe Erlinger, President of McDonald's USA, said a new crispy chicken sandwich would...
McDonald's Takes McRib Season Nationwide in 2020
This year, McDonald's is not only bringing back the McRib, but its also taking the sandwich nationwide for the first time since 2012 starting on December 2.
For a limited time, McRib regulars and "first-timers" across the country can soon get in on the McRib magic with seasoned boneless pork slathered in smoky, tangy barbecue sauce, topped with slivered onions and tart pickles.
"The McRib has been a beloved menu item at McDonald's since its inception nearly 40 years ago," said Vice President of Menu Innovation, Linda VanGosen. "There's nothing quite like the taste of the McRib. To our customers, it's become more than...
McDonald's to Test Reusable Cup Model for Hot Beverages
McDonald’s Corporation has announced a global partnership with TerraCycle’s circular packaging service, Loop, to test a new reusable cup model for hot beverages. The initiative, which will first be trialed in 2021 across select McDonald’s restaurants in the UK, helps customers enjoy their favorite McDonald’s hot drink in a reusable cup, while cutting down on packaging waste. The model marks significant progress toward innovative circular packaging solutions that help protect the planet for communities today, and in the future.
This unique new partnership will conveniently allow customers to reduce waste by choosing a durable Loop-created cup, for a small deposit. The deposit can then be redeemed by returning the cup to participating McDonald’s UK restaurants in order to be...
Technomic Analyzes Wendy's Breakfast Performance
In a recent analysis, Technomic used its Ignite Consumer tool to look at how Wendy's breakfast performed amid several challenges. Wendy's has had a long experience with testing breakfast menu items, dating back to the 1980s. From adding and removing breakfast items at different locations and trying out omelets on the menu, this daypart has represented an ongoing battle for the quick service chain.
In March 2020, Wendy's launched a new campaign focused on breakfast and started to spread the word with a Twitter war. The breakfast battle started with a tweet calling out McDonald's, who did not respond. Wendy's then followed up...
The Nature Conservancy, Cargill, McDonald’s and Target Unite to Invest in Beef Sustainability
The Nature Conservancy, McDonald’s, Cargill and Target are coming together to launch a new five-year, $8.5 million project aimed at working with Nebraska farmers to advance proven soil health practices to help mitigate greenhouse gas emissions and help farmers adapt to climate change. Overall, this effort has the potential to sequester 150,000 metric tons of carbon dioxide over the course of the project – equivalent to removing over 32,000 cars from the road in one year.
Nebraska is one of the top states for U.S. beef production and among the top three states for corn production, a key ingredient for cattle feed. This project will work with interested farmers to reach...
McDonald's is Bringing a Spicy Spin to Its Chicken Nuggets
McDonald's has announced a pair of menu innovations arriving to U.S. restaurants this fall: Spicy Chicken McNuggets and Mighty Hot Sauce. Both will be available September 16 for a limited time at participating restaurants nationwide.
Breaded with a sizzling tempura coating made of both cayenne and chili peppers, these Spicy Chicken McNuggets are joining...
McDonald's Reports Second Quarter 2020 Results
McDonald's Corporation today announced results for the second quarter ended June 30, 2020.
"Throughout our history, McDonald's has demonstrated the strategic foresight necessary to position our business for the future. Our strong drive-thru presence and the investments we've made in delivery and digital over the past few years have served us well through these uncertain times. We saw continued improvement in our results throughout the second quarter as markets reopened around the world," said McDonald's President and Chief Executive Officer Chris Kempczinski. "I'm especially proud of the way the McDonald's System continues to provide a safe environment for both customers and crew, building on...
McDonald's Introduces New COVID-19 Safety Precautions in the U.S.
From the onset of the COVID-19 pandemic, Mcdonald's has based decisions on its top priority: protecting the health and well-being of its employees and customers. In order to build on that commitment, McDonald's taking three important additional steps:
McDonald's Restaurants Anticipate Hiring Approximately 260,000 this Summer
As states and communities continue to re-open their economies, McDonald’s restaurants are expecting to hire approximately 260,000 restaurant employees in the U.S. this summer. This comes as McDonald’s restaurants begin to welcome customers back into dining rooms with extra precautions in place.
McDonald’s has implemented nearly 50 new safety procedures to protect crew and customers. These include wellness and temperature checks, social distancing floor stickers, protective barriers at order points, masks and gloves for employees with the addition of new procedures, and training for the opening of dining rooms.
“We are excited to welcome new employees to our McFamily, and we want candidates and their families to know we have one goal – to keep our people safe. We’ve put new minimum national standards and nearly 50 new processes in place in our restaurants as they continue to...
McDonald's Reports April and May 2020 Comparable Sales and Provides COVID-19 Business Update
McDonald's is providing comparable sales results and an update on the COVID-19 impact to the Company's operations ahead of the second quarter earnings announcement.
"Our strong foundation and the unique advantages of the McDonald's System, including...
McDonald’s Unveils Additional Safety Standards to Protect Restaurant Crew and Customers
The following statement was made by Joe Erlinger, President of Mcdonald's USA.
"These last few weeks have been immensely difficult for many across the country, and on behalf of the entire McDonald’s system, our franchisees and supplier partners, thank you for your trust and allowing us to continue serving you during this time. I also want to thank the hardworking restaurant crew, the heart and soul of McDonald’s, who have continued to serve first responders, healthcare workers and communities throughout this crisis.
Many people are depending on us right now for a hot meal, which is why 99 percent of our restaurants have remained open, continuing to offer McDonald’s favorites – and a small bit of...
McDonald's Reports First Quarter 2020 Results
McDonald's Corporation today announced results for the first quarter ended March 31, 2020.
"Following our strong performance in 2019, McDonald's began 2020 with exceptional global momentum, and our January and February sales were reflective of that trend. Since then, the global crisis caused by the COVID-19 pandemic has significantly disrupted our business, and we continue to operate in a very challenging and unpredictable environment," said McDonald's President and Chief Executive Officer Chris Kempczinski. "McDonald's has seen...
IFA Announces New Initiative to Ensure Truck Drivers have Access to Food on the Road
The International Franchise Association (IFA) today announced that it is working with the Owner–Operator Independent Drivers Association (OOIDA) and The American Trucking Associations (ATA) on a new project aimed at helping truck drivers to navigate the coronavirus pandemic.
Truck drivers are playing a unique and essential role keeping the economy functioning during this period of social distancing and quarantine. However, because increased restrictions on dine-in options, truck drivers are struggling to eat on the road and facing new challenges as they do their jobs. In short, their trucks are too big to fit in a drive-thru, it’s largely prohibited for..
Restaurants Limit Business to Prevent Spread of Coronavirus
Due to the spread of the coronavirus in the United States, restaurants and bars are closing or limiting business to prevent further contamination. Governors in states including California, Ohio, Illinois, Massachusetts, and Washington have closed restaurants, bars, and wineries. Meanwhile, mayors of major cities throughout the country have ordered similar restrictions. These decisions come amid growing pressure for state and city governments to act as the number of coronavirus cases in the United States is rising. At the time of this publication, there are over 3,800 cases throughout the country.
Several restaurant chains announced that they will be closing their dining rooms, switching to take out or delivery models until further notice. Chick-fil-A announced...
McDonald's to Celebrate National Egg McMuffin Day, As Breakfast Wars Heat Up
With Wendy's launching a nationwide breakfast menu on Monday, McDonald's is heading into the breakfast battle by declaring Monday, March 2, National Egg McMuffin Day. McDonald's is inviting guests to celebrate by getting a free Egg McMuffin from 6-10:30 AM. To redeem the offer, customers need to download the McDonald's mobile app. “While we’re giving the Egg McMuffin its moment, we’re really honoring our breakfast fans who have woken up with McDonald’s breakfast for nearly 50 years. And we just thought, ‘hey, why not declare March 2 as National Egg McMuffin Day?’,” said David Tovar, Vice President of U.S. Communications. McDonald's also released 5 crave-worthy reasons why consumers will want to start their day with an Egg McMuffin.
The declaration of National Egg McMuffin Day could potentially disrupt Wendy's launch of their new breakfast menu, also being released on March 2nd. Wendy's breakfast menu brings a fresh twist to familiar flavors and pays homage to Wendy's fan favorites. The menu features items like...
McDonald's Reports Fourth Quarter and Full Year 2019 Results
McDonald's Corporation today announced results for the fourth quarter and year ended December 31, 2019.
"2019 marked a year of significant milestones for McDonald's - including surpassing $100 billion in Systemwide sales and achieving our highest global comparable sales growth in over a decade," said McDonald's President and Chief Executive Officer Chris Kempczinski. "Through the execution of our Velocity Growth Plan, we once again served more customers the food they crave, marking three consecutive years of global comparable guest count growth."
Fourth quarter highlights...
McDonald’s Goes Bigger on Breakfast by Adding the McChicken to Its Morning Menu Nationwide
For the first time, customers across the country can wake up to McDonald’s Chicken McGriddles and McChicken Biscuit breakfast sandwiches for a limited time. Available as early as 6am for fans looking to get a jump on their mornings, and always 7 days a week. A staple long-beloved by McDonald’s Southern customers, the two menu additions now give everyone the chance to enjoy McChicken for breakfast.
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