New, Value-added US Red Meat Products Launched in Peru

USMEF partners with Peruvian importer to develop and launch affordable, nutrient-rich products made with U.S. beef liver and U.S. ham

USMEF partnered with USDA’s Foreign Agricultural Service and a Peruvian importer to introduce two U.S. red meat products to media outlets and 70 retailers, processors, caterers and institutional representatives in Lima. A liver burger and liver meatballs were developed with U.S. beef liver and U.S. ham to be affordable, easy-to-prepare meal options rich in iron and protein.

The idea for creating value-added products evolved...

2024 Exports Reveal Record-Breaking Year

Each day, I work with strategic partners and my team at the National Pork Board (NPB) to serve America’s 60,000 producers by adding value to every part of the pig, domestically and internationally. Today, I’m fired up to celebrate the record-breaking 2024 year-end pork export data released last week, indicating a volume of 3.03 million metric tons (+4% YoY) valued at $8.63 billion (+6%YoY).

2024 Year-End Data

Let’s look at some key highlights sourced directly from U.S. Meat Export Federation (USMEF):

• Pork exports to Mexico totaled 1.15...

NPB’s Patrick Fleming to Lead Domestic Demand Work

NPB welcomes Patrick Fleming as vice president of demand development. In his new role, Fleming will lead the marketing and domestic demand team on a revolutionary, data-driven approach to make pork more relevant to more Americans. His return to NPB coincides with the culmination of an 18-month effort funded by the Pork Checkoff to develop and deploy new consumer market research and insights across the pork industry.

“The pork industry needs to unapologetically claim the position of taste and flavor for both fresh and further processed product,”...