Inside QDOBA's Growth Strategy with New CMO Jon Burke

Expana recently had the chance to catch up with Jon Burke, the newly promoted Chief Marketing Officer (CMO) of QDOBA.  He offered a behind-the-scenes look at what’s next for the rapidly expanding restaurant chain. With over 825 stores across the United States and Puerto Rico and a pipeline of 600 more, QDOBA is gearing up for its first national marketing campaign. 

In the announcement about this promotion, CEO John Cywinkski said, "Jon is a trusted and respected leader who has earned this opportunity...

Pizza Hut US Delivers Exceptional Big Game Results

Last week, 127.7 million pro football fans watched the sport’s final matchup, and Pizza Hut U.S. was ready to feed them. In fact, the brand claimed its highest sales per restaurant in its 67-year history during this year’s Big Game, proving that the most iconic Sunday in sports remains Pizza Hut’s busiest day of the year. It took a collective effort from the brand’s Digital & Technology, marketing and operations teams to ensure that football fans received piping hot Pizza Hut® pizzas to fuel their game-watching experience...

Campbell’s and Harris Blitzer Sports & Entertainment Announce Partnership 

Harris Blitzer Sports & Entertainment (HBSE) and Campbell Soup Company (NASDAQ:CPB) (Campbell’s) today announced a unique marketing partnership spanning four storied sports franchises across several of the world’s biggest leagues.

Campbell’s will serve as an official partner to the Philadelphia 76ers (NBA), the Washington Commanders (NFL), New Jersey Devils (NHL), Prudential Center in Newark, N.J., and Joe Gibbs Racing (NASCAR). The multi-year partnership will enable fans to connect and engage with Campbell’s leading portfolio of brands through unique activations and authentic offerings in prominent sports and entertainment markets...