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Joel Yashinsky Appointed Chief Marketing Officer of Burger King US & Canada
Today, Burger King® announced Joel Yashinsky as Chief Marketing Officer for the US & Canada. Yashinsky will build on the brand’s existing Reclaim the Flame plan that was created with the advice and support of Burger King Franchisees.
“We are thrilled to welcome Joel to the Burger King leadership team and the broader BK family,” said Tom Curtis, President of Burger King US & Canada. “Joel joins us at an exciting time for the brand, and brings the ideal mix of strategic marketing...
Firehouse Subs® Blazing a Trail to Australia
Firehouse Subs®, the iconic American sub sandwich restaurant chain renowned for delivering large, flavorful portions and exceptional customer experience, is coming to Australia this year. Retail Food Group (RFG), Australia's largest multi-brand retail food franchisor, intends for Firehouse Subs to become the #1 sandwich choice in the country, with plans to open 165 restaurants in 10 years, and the first restaurant planned to open in Southeast Queensland in late 2025.
Founded in Florida, U.S., in 1994 by two former firefighter brothers, Firehouse Subs is celebrated for...
Firehouse Subs® Sets Sights on Brazil with Ambitious Expansion Plans
Today, the Firehouse Subs® brand announces its entry to Brazil building on its international expansion. The brand plans to open more than 500 restaurants in 10 years across the country. The first restaurant is expected to launch in 2025 and will mark Firehouse Subs debut in South America.
Founded in Jacksonville, Florida, in 1994 by two former firefighter brothers, Firehouse Subs is celebrated for its premium sandwiches, made using a unique cooking method unlocking juicier flavors by steaming the meats and cheeses...
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