Applebee’s Brings Back All You Can Eat Menu Alongside New Don Julio ‘Poolio’ Margaritas

Applebee’s is bringing back its traffic-driving promotion disguised as abundance with the return of its All You Can Eat menu this summer.

The limited-time offer features Applebee’s signature Boneless Wings, Riblets, and Double Crunch Shrimp, all served with bottomless fries for $15.99 when dining in.

“It’s a saucy, savory, All You Can Eat American summer at Applebee’s with the return of our fan-favorite All You Can Eat Boneless Wings, Riblets, and Double Crunch Shrimp,” said Michelle Chin...

Dine Brands Demonstrates Strategic Financial Moves Amid Challenges in 2025

Dine Brands Global, Inc., parent company to restaurant brands like Applebee’s Neighborhood Grill + Bar, IHOP, and Fuzzy’s Taco Shop, revealed its financial results for Q4 and the fiscal year 2025. The company showcased strategic financial maneuvers amidst a shifting landscape.

Highlighting their refinancing success, Vance Chang, CFO of Dine Brands, remarked, "In 2025, we efficiently refinanced our debt and returned capital to shareholders, maintaining a robust balance sheet. Our 2026 outlook promises continued investments in growth initiatives backed by positive trends across our...

Applebee’s Scores Big With New Wing Promo for the Big Game

Applebee’s, the Official Grill + Bar Sponsor of the National Football League, is offering big wins to football spectators on February 8 for the big game.

The deal includes 20 FREE Boneless Wings with any $40 online purchase!* The offer is conveniently available for To Go or delivery.

Guests are encouraged to use promo code SBWINGS26 when ordering to receive the deal.

Guests have a choice of sauce, including Classic Buffalo, Honey BBQ, Sweet Asian Chile, Garlic Parmesan, Extra Hot Buffalo...

Applebee's Names New Chief Marketing Officer and Chief Operations Officer

Applebee’s has announced the appointment of two key executives to its leadership team.

Effective September 2, Michelle Chin will assume the role of Chief Marketing Officer.

With more than two decades of experience in the restaurant and hospitality sector, Chin has led high-performing teams and executed impactful, insight-driven campaigns at leading brands across the industry.

In her new role, she will oversee the brand’s comprehensive marketing strategy, including national advertising, digital and social media, menu innovation, and integrated campaigns. Her approach...