USDA Releases Updated Guideline to Strengthen Substantiation 

The U.S. Department of Agriculture (USDA) announced today the availability of an updated guideline that makes recommendations to strengthen the documentation that supports animal-raising or environment-related claims on meat or poultry product labeling. Today’s action builds on the significant work USDA has already undertaken to protect consumers from false and misleading labels and to implement President Biden’s Executive Order on Promoting Competition in the American economy.

“USDA continues to deliver on its commitment to fairness and choice for both farmers and consumers, and that means supporting transparency and high-quality standards...

LaBelle Patrimoine Heritage Chicken Approved by USDA as Regeneratively Raised

LaBelle Patrimoine, producer of humanely raised heritage, air-chilled chickens, is proud to announce that it carries the new claim of regeneratively raised as approved by the United States Department of Agriculture (USDA), acknowledging its commitment to sustainable and environmentally-friendly poultry farming practices.

Regeneratively raised is a farming system where chickens are fed regeneratively grown grain, grown on managed pasture, and farm waste and processing waste are composted and returned to the soil to improve soil health. This meaningful recognition by the USDA, which...

USDA Finalizes Voluntary “Product of USA” Label Claim to Enhance Consumer Protection

USDA Finalizes Voluntary “Product of USA” Label Claim to Enhance Consumer Protection

Today, at the National Farmers Union Annual Convention, U.S. Department of Agriculture (USDA) Secretary Tom Vilsack announced the finalization of a rule to align the voluntary “Product of USA” label claim with consumer understanding of what the claim means. Secretary Vilsack also announced USDA is awarding $9.5 million to 42 projects through the Local Meat Capacity grant program to expand processing options for the meat and poultry industry and new actions to ensure...