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Instacart Brings Best-In-Class Advertising to Merchants With New Shopify App
Instacart, the leading grocery technology company in North America, today launched a new Instacart for Shopify app, enabling emerging consumer packaged goods (CPG) brands on Shopify to access Instacart Ads. For the first time, Shopify merchants can easily connect to Instacart Ads products, tools, insights, and automation.
Instacart partners with more than 1,400 retail banners across North America, which means that without taking any action, many CPG brands on Shopify are likely already driving sales through the Instacart Marketplace. Now, for the first time ever...
United Natural Foods, Crisp Unveil Platform Giving CPG Companies Enhanced Access to Retail Insights
United Natural Foods, Inc. (NYSE: UNFI) (“UNFI”) today announced the launch of UNFI Insights, an exclusive product developed with Crisp, the open data platform for the consumer goods industry. UNFI Insights, Powered by Crisp, is designed to provide UNFI suppliers with the most comprehensive and cohesive sales, inventory, and deduction data across both natural and conventional channels.
The new platform builds on the relationship formed in the summer of 2021 between the two companies, and now provides...
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