US Beef Industry Working to Rebuild Market Share in Colombia

New product launches for branded U.S. beef products are expanding the industry’s retail presence in Colombia, an important step toward regaining market share in this increasingly competitive market. Supermarket chains Exito and Carulla recently introduced several new branded U.S. beef products at stores in major Colombian cities. USMEF partnered with importers on training, merchandising and promotional programs to launch the new products.

“Rebuilding market share is a priority for U.S. beef in Colombia,” says USMEF Colombia Representative Maria Ruiz. “The Canadian beef industry developed new business here when U.S. beef...

ANALYSIS: Colombia Emerges as a Fast-Growing Market for US Pork

Colombia has emerged as one of the fastest-growing Latin American markets for US pork. In 2024, total exports to Colombia reached nearly 275.6 million pounds, a 26% increase from 2023. Based on the latest USDA data through July 2025, year-to-date (YTD) pork export volumes to Colombia are up 16% versus the same period in 2024, extending a consistent growth trend over the past three years.

This momentum has been supported by stronger demand in Colombia, where the peso has appreciated roughly...

Tariff Talks 2025: Expana’s Weekly Rundown #32

Expana’s global team of specialist reporters has been tracking every twist and turn in the fluid tariff situation.

Click to read: "Tariff Talks 2025: Expana's Weekly Rundown #32."

This report allows the Expana community to see where key commodity markets stand as of this past week... Click the above PDF report, or keep scrolling to read in plain text.

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This week, the US administration has continued to pressure trading partners like India to curb imports of Russian oil as to sanction the country during its war with Ukraine, cited Expana...

Tariff Talks 2025: Expana's Weekly Rundown #12

Expana’s global team of specialist reporters has been tracking every twist and turn in the fluid tariff situation.

Click to read "Tariff Talks 2025: Expana's Weekly Rundown #12."

This report allows the Expana community to see where key commodity markets stand as of this past week... Click the above PDF report, or keep scrolling to read in plain text...