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Gopuff Expands Private Label Assortment and Introduces First-Ever Seasonal Product Lineup
Gopuff today unveiled new additions to its private label brands, Crave Shoppe and Basically, bringing a fresh lineup of indulgent snacks and treats to customers. For the first time, the assortment includes seasonal, limited-time offerings, giving customers new ways to enjoy the flavors of fall while supplies last.
The expansion is informed by what customers are ordering most on Gopuff. Sales of fall-flavored products rose 19.4% year-over-year last fall, signaling strong demand for seasonal favorites. In response, Gopuff developed...
Gopuff Eases SNAP Strain with $10 Million Relief Initiative
According to NBC News on October 28, over 40 million people in the United States rely on Supplemental Nutrition Assistance Program (SNAP) benefits. Amid the Government Shutdown, the US Department of Agriculture has indicated that millions face suspension of these payments starting November 1.
In response, Gopuff is stepping in to provide relief to those affected. The company is dedicated to combating food insecurity and improving access to essential food items. Since 2019, Gopuff has partnered with Feeding America, contributing over 1.1 million pounds of...
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