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Butterball Launches New Premium Snacking Line
Over the past two years, Butterball emphasized a renewed focus on innovation in the turkey space with a newly created Innovation team to focus solely on new product development and identifying unmet consumer needs in the turkey space.
“There has been a significant demographic shift in recent years and the buying power of younger consumers means companies have to be constantly innovating to adapt to the changing demands and desires,” said Jeff Mundt, Butterball vice president of research & development and innovation. “It’s an exciting time to be innovating for a storied brand like...
Butterball Launches Limited Edition Premium Oven-Ready Stuffing
Consumers have trusted Butterball for Thanksgiving turkey for more than 60 years—in fact 1 in every 3 turkeys on the Thanksgiving table is a Butterball. Not only does Butterball offer the highest quality turkey for holiday gatherings, but the brand will now offer a line of premium stuffing to complement any holiday meal.
Butterball Premium Stuffing comes in two delicious flavors: Traditional Savory Herb and Cornbread with Turkey Sausage. Pre-packaged in an oven-ready tray, this stuffing offers made-from-scratch taste with none of the preparation or hassle—it goes straight from freezer to oven. Both flavors are prepared from Butterball’s classic homestyle recipe, combining hearty breadcrumbs, real turkey broth and classic ingredients like...
Butterball Debuts Inaugural Social Responsibility Report
Today, Butterball launched its inaugural corporate social responsibility report, “The Butterball Way,” which showcases how Butterball delivered responsible, sustainable food and agriculture practices in 2018. This first report also outlines goals for continued growth in the years ahead.
“We’ve seen an increasing demand for greater transparency in sustainable business practices from those who serve, sell and consume Butterball products. Publishing this first public-facing corporate social responsibility report underscores our commitment to responsible food production and agricultural practices,” says Butterball President and CEO, Jay Jandrain. “We hold ourselves to a high standard of excellence for how we do business, from our commitment to our people and the care and well-being of our turkeys to our stewardship of the environment and...
Butterball Launches New Flavor In Premium Deli Portfolio
In 2018, Butterball launched its premium deli portfolio, featuring specialty and seasoned items with category-driving flavors that were selected specifically for the premium set. This year, Butterball is adding to this premium line with its new flavor option, Herb Roasted Thanksgiving Style Turkey Breast, to build on the Thanksgiving flavor Butterball is most recognized for. Joining Butterball’s signature Thanksgiving Style Roasted Turkey Breast product, the Herb Roasted Thanksgiving Style item will deliver a unique and complimentary flavor profile to any deli case. Oven roasted with a topical herb seasoning, this product allows consumers to enjoy the savory flavor combination of holiday stuffing and oven roasted turkey year-round.
Each of the following deli turkey and chicken items provide consumers with a premium eating experience and wholesome ingredients...
Butterball LLC Recalls Turkey Products
Butterball, LLC, a Mount Olive, N.C. establishment, is recalling approximately 78,164 pounds of raw ground turkey products that may be contaminated with Salmonella Schwarzengrund, the U.S. Department of Agriculture’s Food Safety and Inspection Service (FSIS) announced today.
The prepacked raw ground turkey was produced on July 7, 2018. The following products are subject to recall ...
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