Brinker International Promotes George Felix to Lead Marketing for Chili's and Maggiano's

Brinker International has promoted George Felix to Executive Vice President and Chief Marketing Officer, where he will spearhead marketing efforts for both Chili's® Grill & Bar and Maggiano's Little Italy.

Felix, who joined Brinker in 2022 as Senior Vice President and Chief Marketing Officer of Chili's, has been praised for his success in revitalizing legacy brands.

In this expanded role, he will now bring his strategic vision to Maggiano's as part of their "Back to Maggiano's" initiative. Felix...

Chili’s Extends Growth Streak to 19 Quarters in Brinker’s Q2 Results

Brinker International, parent company of Chili’s Grill & Bar and Maggiano’s Little Italy, reported financial results for the second quarter of fiscal 2026.

For the period ended December 24, 2025, Brinker posted a 7.5% increase in comparable restaurant sales, driven by strong performance at Chili’s, where comparable sales rose 8.6%. Comparable sales at Maggiano’s declined during the quarter.

Chili’s growth was fueled by continued menu innovation, competitive pricing, and disciplined execution, allowing the brand to expand its customer base and remain the company’s top performer.

Expansion and Menu Innovations Lead in Foodservice this Week

This week, Expana gathered a collection of headline-worthy news, showcasing the vibrant and constantly evolving world of foodservice. From strategic expansions to culinary innovations, these stories underscore the dynamic nature of the industry and its unwavering momentum.

International Expansion on the Horizon for TGI Fridays

TGI Fridays is gearing up for significant international growth, announcing two master franchise agreements today. In India, USR Hospitality (USR) will develop 51 new locations, while Mid-City Operadora Sapi de CV (MCO_Mexico) is set to open 50 new outlets in...