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Little Caesars And Impossible Foods Team Up For Impossible Supreme Pizza

Little Caesars, the pizza chain celebrated for meat-centric products including a pizza wrapped in three feet of bacon, has teamed up with Impossible Foods to offer a plant-based sausage on the new Impossible™ Supreme pizza.

The Impossible Supreme is a large pizza topped with sauce made from fresh-packed, vine-ripened California crushed tomatoes, covered with mozzarella and Muenster cheese, and loaded with a generous portion of seasoned Impossible™ Sausage made from plants, caramelized onions, mushrooms and green peppers.

Impossible Supreme Pizza is now available exclusively in three Little Caesars test markets in Florida, New Mexico and Washington state...

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May 21 1:40 PM, General News



QDOBA Mexican Eats Adding Impossible to Restaurants Nationwide by May 28

QDOBA Mexican Eats® is adding plant-based Impossible™ to its restaurants’ menus across the U.S. Following a successful product test in Michigan, the brand has decided to broaden its offering of Impossible with rolling availability beginning April 23 at select restaurants in Brooklyn, Denver and Los Angeles. By May 28, Impossible will be available at more than 730 locations across the country, which will make QDOBA the largest Mexican fast-casual chain to serve this plant-based protein.

“During our test, we quickly learned that consumers loved our unique take on Impossible, making it an easy decision to launch nationally,” said Jill Adams, vice president of marketing for QDOBA. “Our Impossible offering appeals to both meat lovers and vegans, while also delivering on the big, bold flavors that ...

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Apr 16 11:59 AM, General News


White Castle Becomes the First Fast-Food Chain to Debut Impossible Foods’ New Recipe

White Castle will become the first fast-food chain in the city to debut the next-generation Impossible Burger.

Starting today, the all-new White Castle Impossible Slider recipe from Impossible Foods will be available at White Castle restaurants in the Las Vegas area including on the Strip, Downtown, and in the nearby town of Jean. Over the next few months, the new White Castle Impossible Slider recipe will roll out at all remaining 377 White Castles nationwide.

“White Castle is Impossible Foods’ largest customer so far, and the partnership has been a total sensation—acclaimed by food critics and a social media phenomenon with a trending hashtag,” said David Lee, Impossible Foods’ Chief Operating Officer and Chief Financial Officer. “There was never any doubt White Castle would get first priority for the national rollout of our new recipe ...

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Jan 10 10:33 AM, General News


Impossible Foods’ Flagship Product is Now Available in About 5,000 Restaurants

The Impossible Burger is now available in about 5,000 restaurants in the United States.

Impossible Foods’ flagship product is available in restaurants in all 50 states, from Alaska to Florida -- and in stadiums, arenas, museums, corporate canteens and other locations.

The award-winning Impossible Burger is the only plant-based burger served at America’s favorite “better burger” concepts Fatburger, Wahlburgers, Umami Burger, Hopdoddy, Gott’s and The Counter, as well as the Midwest’s M-Burger and B Spot (owned by Chef Michael Symon). Additional restaurants add the Impossible Burger every day.

On Nov. 12, an Impossible Burger and Impossible Slider will debut at more than... 

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Nov 13 9:27 AM, General News


Impossible Foods Receives No-Questions Letter from US Food and Drug Administration

In stating it has “no questions,” FDA accepts expert panel’s unanimous conclusion that Impossible Foods key ingredient is safe to eat
Impossible Foods welcomes the FDA’s publication of test data for public review

Impossible Foods has received a no-questions letter from the US Food and Drug Administration, accepting the unanimous conclusion of a panel of food-safety experts that its key ingredient is safe to eat.

Impossible Foods makes meat directly from plants -- with a much smaller environmental footprint than meat from animals. The company uses modern science and technology to create wholesome and nutritious food, restore natural ecosystems and feed a growing population ...

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Jul 24 9:24 AM, General News




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