McDonald’s Brings Back MONOPOLY with App-Based Gameplay

McDonald’s is bringing back MONOPOLY Oct. 6 with a revamped format designed to drive engagement through its mobile app and loyalty program, while keeping the peel-off game pieces that have been central to the promotion.

For the 2026 edition, customers will peel game pieces from eligible menu packaging and scan them in the McDonald’s app. Each piece can deliver an instant-win food prize, MyMcDonald’s Rewards points, a property piece for the Collect to Win game or a Chance Card game play.

The promotion runs across breakfast, lunch and...

White Castle Loyalty Program Saved Customers $5.1 Million in Past Year

White Castle is kicking off a new year of value beginning Sept. 15 with the launch of Craver Nation Rewards Season 3. This follows a winning Season 2 — spanning Sept. 2025 to Sept. 2026 — which delivered $5.1 million in savings to members through exclusive deals and offers.

Season 3 of Craver Nation Rewards, White Castle’s free-to-join customer loyalty program, brings new Quests, rewards and opportunities to level up, along with special offers throughout the year. To celebrate the launch, members...

QDOBA Brings Back Bold Summer Flavors with New Steak Offering, Dessert and Loyalty Rewards Program

QDOBA is heating up summer with the introduction of its new Spicy Tequila Lime Steak, a limited-time protein featuring the brand's signature steak, Cholula® Original Hot Sauce and a zesty tequila lime flavor.

"Summer is an opportunity to bring guests fresh, unexpected flavors and even more reasons to choose QDOBA," said Jon Burke, Chief Marketing Officer at QDOBA. "With Spicy Tequila Lime Steak, Churro Chips and our new Summer Rewards on Q initiative, we're pairing bold seasonal...

Chipotle Taps Soccer Fandom With First-Ever Matchday BOGO Promotion

Chipotle Mexican Grill is leaning into soccer fever this summer with a new promotion aimed at driving traffic during one of the sport's biggest international tournaments.

On June 11, customers who wear a soccer jersey to participating Chipotle restaurants in the US, Canada and the UK after 3 pm local time can receive a buy-one-get-one (BOGO) free entree. The offer marks the company's first soccer-themed BOGO promotion and expands on a series of sports-related marketing activations that have become...

Chipotle Builds on Rewards Momentum With Return of ‘Summer of Extras’

Chipotle is reviving its “Summer of Extras” promotion for the second year in a row, extending its push into gamified loyalty as restaurant brands look for new ways to drive frequency and deepen digital engagement.

The summer campaign runs from June 1 through Aug. 31 and gives Chipotle Rewards members a free entrée for every seven monthly visits. This year’s version adds more engagement tools, including local restaurant rankings, state and national leaderboards, badges, progress tracking, limited-time “Side Quests” and weekly Rewards Exchange...