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Technomic: Shifting Definitions of Value Increasingly Include Food Quality and Service
Value remains a vital component in the path to purchase, with 76% of consumers saying it’s a very important factor when deciding where to dine. Technomic’s 2019 Value & Pricing Consumer Trend Report also reveals that roughly one-quarter of consumers say their definition of value has changed over the past two years, with food quality and service, in particular, playing an increasing role in the value proposition.
“As definitions of value continue to evolve, operators will need to renew their focus on meeting, if not exceeding, expectations across all aspects of the value equation—food quality, price, service and atmosphere,” explains Bret Yonke, manager of consumer insights at Technomic. “Moving forward, look for high-traffic, high-volume segments like fast food to further experiment with subscription models, such as...
Competition Heats Up in Canada as Emerging Channels Enter the Playing Field
Emerging channels in Canada are delivering a new wave of competition for traditional foodservice operators. Technomic’s 2019 Canadian Emerging Channels Consumer Trend Report explores these new players, covering everything from food halls to meal kits. While usage of these channels is currently low overall, there is strong appeal among younger consumers. This, along with future expansion plans, means that emerging channels are poised to steal share from restaurants moving forward.
“For younger consumers, a wider variety of need states compared to older consumers and a greater willingness to experiment and try new things leads to greater usage of emerging channels,” explains Bret Yonke, manager of consumer insights at Technomic. “Moving forward, the broad nature of these channels means competition on multiple fronts. Food halls and food trucks will be the greatest threat for lunch occasions, while eatertainment and meal kits will...
Technomic: Students’ Foodservice Demands Grow Both On and Off Campus
Delivery, technology and health trends are changing the foodservice landscape and younger generations are leading this charge. Technomic’s 2019 College & University Consumer Trend Report explores this segment in depth, providing actionable recommendations for operators and suppliers to get ahead of the challenges and competition.
“Students have high expectations from their foodservice experiences both on and off campus. Delivery, convenience and menu innovation are all top priorities for college and university students,” explains Anne Mills, senior manager of consumer insights at Technomic. “On top of this, they will choose companies that support causes they care about such as...
Technomic: Canadians’ Routines and Habits Present Challenges for Emerging Bakery and Coffee Cafes
In the 2019 Canadian Bakery & Coffee Cafe Consumer Trend Report, Technomic found that many coffee cafe customers stick to the same restaurant brand and, oftentimes, the same cafe location, due to their coffee preferences and demands for convenience. On the other hand, bakery-cafe customers are open to mixing up the brands they visit, challenging these operators to build up loyal customer bases.
“For emerging coffee cafes, the challenge is in getting consumers to break from their routines and try something new,” explains Charles Winship, manager of consumer insights at Technomic. “While specials and limited-time offers can help draw in new visitors, whether these guests habitually return will ultimately come down to value, convenience and, in many cases, coffee.”
Key takeaways from the report include...
Ahold Delhaize USA Named as Winsight's 2019 Grocery Business of the Year
Ahold Delhaize USA has been chosen as Winsight's 2019 Grocery Business of the Year, which is featured in the leading trade media brand's April cover story.
As the brand's most significant honor bestowed annually to one select grocery industry leader, WGB's Grocery Business of the Year profile story explores how the former international rivals charted a new trajectory following a rare merger that's hitting all its goals and has positioned its six U.S. brands to each wield the power of a $44 billion company locally. The profile story further details how Ahold Delhaize USA has made good on its post-merger promise of "Leading Together" to accelerate growth and position its U.S. brands—including Stop & Shop, Giant/Martin's, Giant Food, Hannaford, Food Lion and Peapod—to focus on ...
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