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In-N-Out Burger Wins Consumer Favor in Market Force Information's New Study
In-N-Out Burger has topped the competition for best burger experience in a Quick Serve Restaurant (QSR) according to Market Force Information's new 2022 QSR / Fast Casual Study.
Market Force surveyed 5,173 consumers about their most recent restaurant experience to understand how 53 of America's top brands performed when it comes to customer satisfaction and why.
The study ranks restaurants on a variety of factors and then compares brands across categories of cuisines.
"This year, In-N-Out Burger ranked supreme in the burger category..."
REPORTER: How Brand Loyalty is Being Affected by Inflation
This article was originally featured in the Summer 2022 Edition of Urner Barry's Reporter magazine. Want a FREE subscription? Click HERE.
With inflation causing grocery prices to rise, customers may be swapping out their usual brands for the more inexpensive options on the shelves. This is leading some to question customer loyalty to brands and how brands can keep shoppers returning to them.
The rise in grocery prices is causing consumers to find smarter ways to shop and save. Brands with customer loyalty rewards, promotions, and discounts have a...
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