Delimex Brings Fresh, Authentic Mexican Street Flavors to the Frozen Aisle

Delimex, delicious, fresh and authentic Mexican street food, is redefining the frozen aisle with help from consumer insights. With the Frozen Snack Category being a $6B category and Mexican inspired snacks being a large amount of that growth,* the brand listened to its fans and made changes to inspire authenticity. Beginning this month, the brand is debuting refreshed packaging, enhanced flavor and nearly double the taquito filling for the perfectly balanced bite of crispy, savory tortilla to filling ratio.

“As a brand we are all about bringing bold..."

QDOBA Mexican Eats® Celebrates Earth Day with a Spotlight On Plant-Based Menu Items

QDOBA, the leading fast-casual Mexican restaurant known for making the world a more flavorful place, commemorates Earth Day 2022 by encouraging fans to go plant-based without compromising flavor. Impossible Beef Made From Plants has become a mainstay in many delicious entreés on the QDOBA menu, including the signature Impossible™ Fajita Bowl and other dishes thoughtfully enjoyed by guests from coast to coast. QDOBA fans are encouraged to invest in the earth by choosing the flavorful, plant-based protein for their next meal...

Earn 3 Times More Points on National Burrito Day Through the Chronic Tacos Loyalty Program

Chronic Tacos, leading fast-casual authentic Mexican grill, is celebrating National Burrito Day where customers can earn 3 points per dollar on all orders online, in-app or in stores on April 7th. This promotion will last all day.

"We are excited to offer our loyal customers a way to earn more points on National Burrito Day," said Michael Mohammed, Chronic Tacos CEO. "Our new app will allow our customers to earn points which they can redeem for free menu items. The more..."

USA Today 10Best Awards Names QDOBA "America's Best Fast Casual Restaurant" for Fourth Year in a Row

QDOBA, the leading fast-casual Mexican restaurant, announced it has once again earned the top spot in the USA Today 10Best Awards as "America's Best Fast Casual Restaurant" for the fourth consecutive year. QDOBA edged out several other fast-casual brands. Each year, a panel of experts partners with 10Best editors to pick the initial nominees, and then the public is invited to vote for their favorite brands.

"For the fourth year in a row, our QDOBA fans have once again stepped..."

QDOBA Launches All-New Rewards Program Making it Easier for Members to Earn Flavorful Rewards Fast

QDOBA, the leading fast-casual Mexican restaurant, today announced a series of enhancements to its popular QDOBA Rewards program, making it easier to earn free food fast. Upon joining the revamped program, all members will earn one (1) point for every $1 spent and a free entrée with just 125 points. New members who sign up will immediately receive the reward of QDOBA's signature Queso & Chips to enjoy for free on their next visit to the restaurant.

With a simplified format and...

QDOBA Mexican Eats® Hosts Second Annual "QDOBA for Kindness" Celebration This Valentine's Day

QDOBA, the leading fast-casual Mexican restaurant, today announced the return of its popular "QDOBA for Kindness" promotion, which kicks off on Monday, Feb. 14. Building on QDOBA's 12-year history of engaging with fans to create positive connections on Valentine's Day—and sweeten the pot with a flavorful "Buy One Get One Free" (BOGO) offer—the brand continues to spread love and encourage random acts of kindness on Valentine's Day.

QDOBA for Kindness returns with a Buy One, Get One Free entrée that's available exclusively...

On The Border Introduces New Border-Style Street Food

On The Border Mexican Grill & Cantina, the world’s largest Mexican casual dining brand, today introduced new menu items featuring authentic Mexican street food. Featuring tacos, tamales, elotes, quesadillas and margaritas, On The Border’s Border-Style Street Food menu brings its fans the ultimate street experience.

“We took inspiration directly from ingredients and recipes found in the taquerias, street carts and local markets of Mexico,” says Edithann Ramey, chief marketing officer at On The Border. “This new seasonal special is big on flavors that our guests will love...”

SOMOS Launches Meal Kits and More to Replace Americanized Mexican Food with Real Mexican Food

SOMOS officially launches today to replace the Americanized Mexican food found in most pantries with real Mexican - made in Mexico, the way Mexicans make it. With SOMOS, co-founders, former KIND Snacks executives, and real-life amigos, Daniel Lubetzky, Miguel Leal and Rodrigo Zuloaga, want to transform American kitchens into true Mexican cocinas filled with delicious, easy-to-make food from the heart of Mexico. SOMOS, which means "We Are" in Spanish, aspires to connect Mexico and the world by replacing a narrow view...