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The BURGER KING Brand Creates a Halloween Sandwich Clinically Proven to Induce Nightmares

Can a burger give you nightmares? That's what the Burger King(R) brand set out to prove with an unusual research study on its latest Halloween burger, the Nightmare King. This spooky sandwich features 1/4 lb* of savory flame-grilled beef, a 100% white meat crispy chicken fillet, melted American cheese, thick cut bacon, creamy mayonnaise, and onions all assembled on a glazed green sesame seed bun.

In partnership with the Paramount Trials and Florida Sleep & Neuro Diagnostic Services, Inc. and Goldforest Inc., the Burger King(R) brand conducted a scientific study over 10 nights with 100 participants (or should we say victims?) who ate the Nightmare King before they went to bed. By tracking various signals from the sleeping subjects including their heart rate, brain activity and breath, a group of doctors and scientists identified whether the individuals had vivid dreams.

"Someone... transformed into the figure of a snake", reported one of the study's subjects when asked about her dream. Another recalled "aliens attacking" the boat he was on...

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Oct 17 9:31 AM, General News



Burger King® Restaurants Serves Its Guests the Best Chicken Nuggets Deal Yet

BURGER KING® restaurants are back in the nugget wars and ready to take the lead by offering its best Chicken Nuggets deal yet. Starting October 11th, at participating locations, BURGER KING® restaurants will offer 10-piece Chicken Nuggets for just $1. Yes, only $1. That’s just a dime per chicken nugget. And to celebrate, a limited edition 100 piece Chicken Nuggets will be available exclusively on Postmates with free delivery using the promo code NUGGS*.

BURGER KING® restaurants’ bite-sized Chicken Nuggets are tender and juicy on the inside and crispy on the outside. The ten piece golden chicken nuggets are made with white meat and for just a dollar, they are hard to resist.

"We know how much our guests love our delicious chicken nuggets...

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Oct 11 10:36 AM, General News


Dickey’s Offers All You Can Eat Ribs in October

Dickey’s Barbecue Pit offers guests All You Can Eat Ribs for only $19.99. Guests can enjoy this in-store promotion October 1 through 28 at participating Dickey’s Barbecue Pit locations across the nation.

“At Dickey’s, we are preparing and slow-smoking our fall-off-the-bone ribs long before our guests’ craving hits,” says Trevor Wilson, Vice President of Marketing at Dickey’s Barbecue Restaurants, Inc. “With our All You Can Eat Ribs promotion we encourage our guests to enjoy as many of our delicious pork ribs as they would like at their local Dickey’s.”

All You Can Eat Ribs is available all day, every day in-store only. Guests will start with four slow-smoked ribs, two savory sides and a buttery roll. After the first round, guests receive two ribs until they can’t eat anymore...

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Oct 3 9:52 AM, General News




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Foodmarket, a specialized media offering from Urner Barry, is the premier source of market news for the food industry.

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