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MorningStar Farms Offers Incogmeato Giveaway for Lent

During Lent, MorningStar Farms is offering consumers a meat-free option with products that still look and taste like meat. The versatile line-up including burger patties, plant-based ground, chik'n nuggets and more makes for the perfect swap, so it's easy to enjoy classic dishes like tacos, spaghetti bolognese or even chik'n and waffles while maintaining the Lent tradition of meatless Fridays.

"During Lent, we know people miss their hamburger on Friday night. Now, with Incogmeato, everyone can still enjoy their delicious Friday favorites the plant-based way with...

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Feb 22 8:32 AM, General News



Soy Protein: An Introduction and Import Assessment

If you are like a growing number of shoppers across the globe, checking the ingredients label on the back of food items has become instinctual. One such ingredient, soybeans and further processed soybean powders (like flours, concentrates, and isolates), have garnered increased media attention partly associated with its use in a growing number of novel, plant-based products. Generally, goods containing soy are considered either “traditional soyfoods” which use whole soybeans in the creation of more obvious items like soy milks, tofu, and soy sauces or “formulated foods” which contain concentrated forms of soy protein in products including comminuted meats, protein bars, soups, cereals, frozen desserts, and meat analogues.

Like peas and lentils, the soybean (Glycine max) is a species of legume plant and has numerous invaluable production applications. Most widely grown in...

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Oct 20 10:41 AM, Urner Barry


Incogmeato Launches Partnership with Postmates to Bring a One-Bite Challenge to Plant-Based Skeptics

To celebrate National Burger Day on Aug. 27, Incogmeato by MorningStar Farms is issuing a simple challenge to flexitarian eaters in Dallas and Denver, and Twitter users nationwide – give Incogmeato's plant-based burger just one bite.

Sixty percent of Americans want to eat more plant-based but hesitate due to fears it won't taste as good as meat. Incogmeato is attempting to reassure flexitarians that its line of plant-based burgers, brats, sausage and chik'n nuggets look, cook and taste just like the real thing. To make overcoming first bite fears easy, Incogmeato is...

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Aug 27 2:32 PM, General News




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