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Beyond Meat Partners with Carl’s Jr. to Launch the Beyond Famous Star at More than 1,000 Locations

  • The two brands unite to bring forth a major innovation in fast food and Beyond Meat’s largest partnership to date in the U.S.
  • The charbroiled Beyond Famous Star® will feature Beyond Meat’s new Beyond Burger 2.0 patty, the latest iteration of the company’s flagship product.

Beyond Meat is partnering with Carl’s Jr. to launch The Beyond Famous Star, which marries the 100% plant-based Beyond Burger patty with the restaurant’s fan-favorite Famous Star burger.

The new Beyond Famous Star is a first-of-its-kind flexitarian take on the iconic Carl’s Jr. Famous Star, with a 100% plant-based patty from Beyond Meat. The quarter-pound patty is cooked top-to-bottom on an open flame in Carl’s Jr.’s unique char broiler, packing its delicious flavor right into the burger.

“We know people are looking for options – in fact, roughly one-third1 of consumers identify as flexitarians – and we’re thrilled to partner with Beyond Meat to bring ...

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Jan 2 10:11 AM, General News



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