Rancher’s Premium Smokehouse Partners With Houchens Food Group to Expand Across Its Vast Retail Foot
Rancher’s Premium Smokehouse, the nation’s fastest-growing national smoked sausage brand, has partnered with Houchens Food Group to bring its authentic Texas smokehouse flavors to shoppers across Houchens’ expansive retail network beginning in October.
Through the new partnership, Rancher’s will expand into IGA, Price Less IGA, Food Giant and Save A Lot locations operated by Houchens Food Group. As part of the rollout, Rancher’s is taking over shelf space previously occupied by an established national sausage competitor, marking a significant retai...
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