The Retail Rundown: Holiday Ham Breakdown
Leading up to Easter, pork feature volume moves up to the top spot with 30.1% of all protein ads. Seafood closely follows with 29.3%. Beef feature volume sits at 23%, while chicken chimes in at about 13%. Eggs ticked up to 2.2%, up from 0.7% the week prior but below 7.5% last year.
Within the pork retail segment, hams account for 16.8% of the total feature volume. There are an estimated 27,135 buying opportunities for ham this week, up from about 23,000 the week prior.
Spiral sliced features make up the bulk of ham...
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