Hormel Foods Announces the Creation and Launch of Plant-Forward Meat Alternative Brand
During its annual presentation at the Barclays Global Consumer Staples Conference in Boston, Hormel Foods Corporation, a global branded food company, announced the launch of the Happy Little Plants brand, a new plant-forward, protein portfolio created as part of the company's first project under its Cultivated Foods umbrella.
"Hormel Foods has one of the most admired brand portfolios in the industry, led by our legacy of industry-leading innovation," said Jim Splinter, group vice president of corporate strategy at Hormel Foods. "We are continuing to build an organization that has the agility and adaptability to create products to align with today's dynamic marketplace."
The Happy Little Plants brand is part of the company's plant-based and blended protein innovation efforts, which began in 2014 with the launch of...
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