Smashburger Adds New CMO, Strengthens Leadership Team to Fuel Franchise Growth
Smashburger is adding fresh leadership as it pushes ahead with franchise growth and brand momentum, naming three new executives across marketing, development and operations.
The fast-casual burger brand has appointed Kate Savelli as Chief Marketing Officer, tasking the restaurant industry veteran with leading brand, consumer, menu and partnership strategies. Smashburger also named Theresa Vitale as Director of Non-Traditional Franchise Development and Jack Reed as Vice President of Western Operations, strengthening its executive bench as it targets disciplined...
To Read Full Story Login Below.
Submit comment or question
Note: All comments are displayed with user's screen name. If screen name is not present, user's full name will be used. Please go to My Account to update your screen name.
Comment Policy: Urner Barry has made the comment feature available to encourage further discussion of our news stories. Defamatory or offensive comments, or comments deemed not relevant to the story will be removed, and if necessary, Urner Barry may restrict the right of individual subscribers to offer comments. In all cases, comments represent opinions of the poster only, and do not represent fact, news, opinions or estimates put forward by Urner Barry.
Email Address is required. Password is required.