ANALYSIS: US 2025 Ground Beef Heats Up, Pre-Labor Day Sales Jump 12%
In the week leading up to Labor Day 2025, the retail fresh ground beef market outperformed the same period in 2024 according to Circana data, with total sales climbing 12% year-over-year (YOY). Distribution improved modestly by 3%, reflecting stronger retail penetration, while discounted sales rose only slightly. This signals that the bulk of demand strength was driven by underlying consumer pull rather than promotional activity.
Course ground blends highlighted this trend. The 70–77% lean...
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