The Plan to Make Hooters ‘Delightfully Tacky’ Again
Buyers for the bankrupt chain say now is the time for short shorts and lots of butter sauce
Just a few inches separate short shorts from hot pants. But to Neil Kiefer, who is arguing in bankruptcy court that he is the man to manage all Hooters restaurants in America, that difference is everything.
Kiefer thinks he can turn the chain, known as the original "breastaurant" for its female servers in skimpy uniforms, into a place where men come for beer and wingsalongside families who are there for chicken...
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