General Mills Backs Organic Push in Fresh Pet Food, But M&A Still on Table

As General Mills continues to expand its pet food footprint, the company is leaning heavily on organic growth, particularly in the fast-growing fresh pet food category, while still keeping mergers and acquisitions (M&A) as an option.

During an earnings call on June 25, Chairman and CEO Jeffrey Harmening emphasized that General Mills’ approach to category expansion is a deliberate balance between building from within and acquiring where necessary.

Harmening argued that General Mills believes it has the right investment profile

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