Mars' $36 Billion Kellanova Deal May Lead to Price Hikes, EU Regulators Warn
Candy maker Mars' takeover of Pringles maker Kellanova could lead to price hikes because it will boost Mars' negotiating power with retailers, EU antitrust regulators warned on Wednesday as they opened a full-scale investigation into the $36 billion deal.
The move could force Mars to divest assets to address the EU competition concerns or risk the deal being blocked.
Mars said it was disappointed with the EU's decision but it remained optimistic over the outcome of the transaction...
To Read Full Story Login Below.
Submit comment or question
Note: All comments are displayed with user's screen name. If screen name is not present, user's full name will be used. Please go to My Account to update your screen name.
Comment Policy: Urner Barry has made the comment feature available to encourage further discussion of our news stories. Defamatory or offensive comments, or comments deemed not relevant to the story will be removed, and if necessary, Urner Barry may restrict the right of individual subscribers to offer comments. In all cases, comments represent opinions of the poster only, and do not represent fact, news, opinions or estimates put forward by Urner Barry.
Email Address is required. Password is required.