Firehouse Subs Accelerates Global Growth with Entry into Mexico
Firehouse Subs has signed a significant development agreement with Foodplay to open 100 restaurants across Mexico over the next five years, marking its latest strategic move in international expansion. This initiative is expected to generate hundreds of jobs locally while strengthening brand presence across Latin America.
"We believe Firehouse Subs has tremendous potential in Mexico's growing sandwich market," said Duncan Montero, LAC President of Restaurant Brands International (RBI), parent company of Firehouse Subs. "We're excited to bring Firehouse premium subs, heartfelt service...
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