ANALYSIS: Retail Lamb Demand Peaks with Easter
Retail scanner data from Circana indicates that fresh lamb leg sales rose sharply in April, largely driven by Easter and the cultural traditions associated with the protein. For the week of April 20, 2025 (Easter week), sales totaled over $8.2 million—approximately $700,000 more than during Easter 2024, which occurred earlier in the year. While the average discounted price in 2024 was lower at $5.74 per pound, shoppers in 2025 paid an average of $6.03 per pound and still purchased nearly three times more volume than the prior week...
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