Whole Foods Chases Shoppers With Minimarket Concept

Company bets on small-format stores as other retailers see mixed success with the same strategy

Arthur Glauberman shops for groceries on Manhattan's Upper East Side almost daily.

Whole Foods Market wasn't among his stops until September, when the natural-foods retailer opened a minimarket less than a block away from his apartment. On a recent fall day, the 72-year-old residential salesperson was doing laundry in the basement of his building when he realized he needed some things from the grocery store.

With a few pairs of pressed...

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