Restaurant Visits Drop Amid Inflation, Higher Menu Prices
U.S. consumers decided to limit their trips to restaurants during the second quarter of 2022, reported The NPD Group.
Inflation and the rise in menu prices led to a 2% dip in physical and online restaurant traffic when compared to a year ago and down 6% below the pre-pandemic levels seen in 2019.
“Consumers continue to deal with rising inflation and higher prices. We see three ways consumers respond to higher menu prices. They trade down to lower-priced items, cut back on the number of items ordered, or reduce restaurant...
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