Lightlife Debuts Breakthrough National Campaign, ‘Simple Ingredients for a Full Life’
Lightlife®, owned by Greenleaf Foods, SPC, today unveiled a new integrated marketing campaign that illustrates the company’s belief in simple, delicious, plant-based food. The 30-second spots, aptly named “Thrive” and “Inside,” will air across a variety of television, online video and social channels in North America, and feature the distinctive voice of award-winning actor Awkwafina. Set against breathtaking nature scenes, the films encapsulate Lightlife’s ethos in living well, eating clean, and keeping things simple.
“At Lightlife, we believe that eating delicious, clean food and keeping..."
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