Lightlife Transforms Plant-Based Portfolio
Lightlife, owned by Greenleaf Foods, SPC, has transformed its portfolio of products to meet high consumer demand for plant-based food that’s made with simple, recognizable ingredients. In just over one year, the brand has heavily invested to completely overhaul 19 of its plant-based products, removing ingredients like carrageenan, eggs, and maltodextrin.
Notably, Lightlife removed carrageenan from its Smart Dogs, which is America’s #1 selling plant-based hot dog. In the final round of consumer tests, adults and kids overwhelmingly preferred the flavors, texture, and overall experience of the new Smart Dog when compared to...
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