Consumers Take Grilling and Outdoor Cooking to the Next Level
Eager for a change of pace during the pandemic, cooking outside has become a go-to activity for many consumers, and it extends beyond traditional grilling, or even the traditional grilling season. Consumers spent more than $4.9 billion on grills, smokers, camping stoves, accessories, and fuel in 2020, according to new Enhanced Retail Tracking Service information on the home improvement industry from The NPD Group, which blends retailer point-of-sale data with insight from NPD’s receipt-based Checkout information and additional data assets combined with advanced modeling.
“The need to cook more meals at home combined with the desire to experiment with new ways to create those meals helped fuel growth for almost all types of grills,” said Joe Derochowski, home industry advisor at NPD. “Layer on our cravings to be less...
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