National Pork Board Launches Pork as a Passport Campaign
To celebrate pork’s position as a global, culturally relevant protein and offer weary home cooks in the U.S. a variety of authentic meal options, the National Pork Board has launched Pork as a Passport.
This new consumer marketing campaign elevates the at-home cooking experience by highlighting the common love for pork across a number of global cuisines. The Pork Board, and the 60,000 U.S. farmers it represents, introduced Pork as a Passport in an effort to encourage quarantine cooks to...
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